PodZinger Appoints New VP of Advertising Sales

Business Wire, Feb 21, 2007

CBS Digital Veteran Duke Barnett Brings Breadth of Media Experience to Broaden Business Opportunities

CAMBRIDGE, Mass. -- PodZinger (www.podzinger.com), the world's most powerful audio and video search engine and online advertising network, today announced that it has selected Joseph (Duke) Barnett as vice president of advertising sales. Barnett will lead PodZinger's advertising initiatives, developing key business partnerships with leaders in the media industry to further drive the company's growth.

"Our premier technology enables media companies to derive maximum value from their digital content and advertisers to deliver relevant messages to consumers inside that content, "said Alex Laats, CEO, PodZinger. "Given his previous leadership role with CBS, Duke is ideally suited to drive PodZinger's sales strategy by helping our customers find new ways to monetize their content and drive premium advertising."

Barnett brings more than nine years of advertising and sales experience with CBS Digital Media managing various properties including PGATour.com, NFL.com, CBSNews.com and NCAASports.com. His sports advertising knowledge will serve as a critical asset as PodZinger continues to expand as a premier content and advertising solutions provider for the online broadcast and radio industries.

Barnett most recently was director of sports and Eastern advertising sales at CBS Digital Media, where he managed the sales assets for CBS Sportsline and directed the East coast sales team, generating $36 million in 2006. During his work with CBS, he additionally developed key business partners and maintained strategic relationships with the NFL, NCAA and PGA Tour, acting as a liaison between the entities and managing millions of dollars in business.

"PodZinger's search technology opens up online content for advertisers and provides an innovative solution to target consumers," said Barnett, vice president of advertising sales, PodZinger. "I'm excited to be part of one of the most dynamic teams in the online space with PodZinger, and I am looking forward to building on and adding to their already impressive growth."

About PodZinger

PodZinger is the leading audio and video search engine and advertising network for brands, content providers and consumers. With PodZinger, consumers are able to find the most relevant content, content creators can monetize their online audio and video assets and advertisers can more effectively deliver their brand messages.

PodZinger, based in Cambridge, Mass., was recognized as the Best Web 2.0 Application in 2006 by the Massachusetts Innovation and Technology Exchange. PodZinger can be found at www.podzinger.com and through its network of affiliates.