Business Services Industry

Landmark Communications, Inc. Acquires Franchise.com

Business Wire, Feb 23, 2007

Media Company to Grow Franchise Information Portal

NORFOLK, Va. -- Landmark Communications announced today that it has acquired Franchise.com, a leading online franchise recruitment information resource for prospective franchisees. Founded in 1995 by Nancy Ghanem, Franchise.com was among the first companies to offer online lead generation for franchisors. The company's principal business activity is advertising franchise opportunities to prospective franchisees through its Internet portal, http://www.franchise.com.

The acquisition continues Landmark's strategy of acquiring interactive media properties that provide great value to both sellers and buyers. Michael Alston, President of Landmark Interactive, believes that Franchise.com is well-positioned to capitalize on the continued growth of the franchise industry. "Franchise.com plays an important role in helping entrepreneurs realize their dreams of owning a business. We look forward to applying media resources across multiple channels to expose a broad and diverse audience to the attractiveness of owning a franchise."

About Landmark Interactive

Landmark Interactive is a division of Landmark Communications, Inc. which includes Q Interactive, a leading Internet-based direct marketing company; Alliant Cooperative Data Solutions, the leading cooperative database marketing provider to the soft-offer direct marketing space; BusinessBroker.net, a leading online business-for-sale marketplace; several leading franchise recruitment web sites, and TotalVid.com, the world's largest collection of niche video available by download.

About Landmark Communications

Landmark Communications, Inc. is a privately-held multimedia company with interests in newspapers, broadcasting, cable programming, print and online classified marketplaces, broadband services, interactive marketing, Internet video distribution, and other businesses. Based in Norfolk, VA, Landmark employs more than 12,000 people in 50 states. Landmark owns The Weather Channel(R); Weather.com(R), in addition to hundreds of local and national print, broadcasting, and online businesses, WSI Corporation (a provider of weather presentation systems and data); CBS-TV affiliates NewsChannel 5 Network in Nashville and KLAS-TV in Las Vegas; and Dominion Enterprises, a leading operator of vertical marketplaces.

COPYRIGHT 2007 Business Wire
COPYRIGHT 2008 Gale, Cengage Learning
 

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