Physician Office Credit Card Acceptance Data Available from SK&A Information Services

Business Wire, Jan 16, 2007

New File Provides Access to New Business Opportunities for Credit Card Services, Healthcare Finance Firms, Banks, and Lenders

IRVINE, Calif. -- SK&A Information Services has profiled its entire database of over 600,000 office-based physicians to determine which offices accept credit cards, and which brand(s) of cards they accept. These results are now available in the 'Physician Office Credit Card Acceptance Data' file just released. This information allows financial and merchant service firms to target doctors whose patients need payment options, and to acquire new credit card users.

Chris Bowen, SK&A Senior Vice President of Sales, says: "We know that today's doctors go beyond providing superior healthcare services; they need to know about and offer their patients payment options. Through our relationships with physician offices, we have collected data on which practices and providers represent new business for patient financing."

With the Physician Office Credit Card Acceptance Data file, SK&A now knows which offices accept Visa, MasterCard and/or American Express, and also the 30% of physician offices that do not take credit cards. The company feels this entire segment represents a marketing opportunity for banks and lenders who offer new and varied types of patient financing solutions. With SK&A data they can now tailor their offer to each practice.

The Physician Office Credit Card Acceptance Data is available now, and customers may receive monthly updates of new data. SK&A Information Services is developing a similar file for dentist offices to be available later this year.

For More Information

For more information on the Physician Office Credit Card Acceptance Data, contact Chris Bowen at (800) 752-2620, or email cbowen@skainfo.com.

About SK&A Information Services, Inc.

Celebrating its 25th anniversary, SK&A Information Services is the industry's leading provider of quality healthcare data. The firm researches, formats and maintains contact and profiling information for over 2 million healthcare providers, including 600,000 physicians. Their information supports client initiatives for: physician directories, continued medical education (CME), pharmaceuticals, managed healthcare, medical devices, publishing and more.

SK&A Information Services, Inc. is headquartered at 2601 Main Street, 6th Floor, Irvine, CA 92614, www.skainfo.com.