Oracle's Siebel CRM Release 8 Leverages Haley To Maximize Business Flexibility and Provide Dynamic Privacy Management

Business Wire, Jan 31, 2007

PITTSBURGH -- Haley Systems, Inc., the technology leader in business rules management systems, today announced that Oracle has embedded HaleyRules[TM] and HaleyAuthority[TM] as the business rules technology in its recently announced Siebel CRM Release 8.

By embedding business rules into Siebel CRM, businesses are able to achieve new levels of cost containment, time-to-market response and long-term competitive advantages. Haley technology is a key part of the Siebel Privacy Management solution within Siebel Universal Customer Master, a comprehensive customer data hub that unifies customer data across multiple business units and functionally disparate systems to provide a trusted authoritative source of customer information across the enterprise.

"Providing business users with an easy to use, yet powerful way to define and refine their business rules is a key ingredient to enabling business agility," says Mark Woollen, Vice President of CRM Product Strategy at Oracle. "By leveraging technology from Haley in Oracle's Siebel CRM Release 8, we are able to provide our customers with a high-performance solution that will enable them to define and enforce the rules they need to stay ahead in today's fast paced, ever changing business environment."

HaleyAuthority is the multi-user rule authoring application that enables business users to capture, organize, manage and test business rules. It stores rules in a central knowledge management database. Rules files are used by Haley's business rules engine - HaleyRules - the technology-leading business rules inference engine for Java and .NET environments. Haley's business rules technology will give Oracle's Siebel CRM users the ability to customize their business processes and policies. As a premier Oracle partner, Haley also offers optional add-on and plug-in products to enhance the Siebel CRM solution and a broad range of expert professional services including consulting, training and implementation.

"The strength of Haley's proven technology, robust lightweight rules engine and unique approach to rules authoring provides business users advanced accessibility and control to capture, manage and review business rules," said Hans Witt, CEO and President of Haley Systems.

About Haley Systems

Founded in 1989, Haley Systems, Inc. is the first business rules management system (BRMS) vendor to address the demanding needs of dynamic enterprises that require frequent and rapid changes to complex business processes and rules. The Haley Business Rules Management Suite is the only BRMS on the market to combine high-performance, rules-based processing with natural English language understanding. Haley customers use plain English to automate business rules in their strategic software applications. By empowering business users to manage business rules and decisions directly from their desktop, Haley eliminates the IT bottleneck caused by dependency on programmer intervention to create and maintain rules. Haley users gain dramatically reduced rule change cycle times, resulting in several competitive advantages, including improved customer responsiveness, enhanced revenue opportunities, faster time-to-market and reduced IT costs. Major Global 1000 companies such as Adobe, BUPA, Cigna, Countrywide, HealthMarkets, One Beacon Insurance, Oracle and United Healthcare, as well as government organizations including the U.S. Army, and the Department of Labor rely on Haley products. Based in Pittsburgh, Pa., Haley is privately held, with venture capital backing from Pequot Ventures, Draper Triangle Ventures, LP, and PA Early Stage. For more information on Haley Systems, visit www.haley.com.

HaleyAuthority and HaleyRules are trademarks of Haley Systems, Inc. Oracle, JD Edwards, PeopleSoft, and Siebel are registered trademarks of Oracle Corporation and/or its affiliates. All other product and company names mentioned are the property of their respective owners and are mentioned for identification purposes only.