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Amp'd Mobile Supercross Events to Broadcast Live on Amp'd

Business Wire, Jan 5, 2007

Official Amp'd Mobile "Supercross Text-2-Win" Promotion Gives Fans Opportunity to Win Ryan Villopoto Bike

LOS ANGELES -- Get ready to start your engines, for the action will rev up in Anaheim this weekend as the highly anticipated Amp'd Mobile Supercross season kicks off and fans everywhere will have the opportunity to catch all the action (and behind the scenes footage) LIVE from their Amp'd handsets.

As the Title Sponsor, Amp'd also announced the official launch of its Supercross Text-2-Win Promotion where fans will get a chance to win Ryan Villopoto's Kawaski dirt bike. Fans simply text the word "AMPD" from their phones to "38852" to enter to win the emerging star's bike.

"This season, Amp'd will give Supercross fans the ease and convenience of following their favorite riders anytime, anywhere," says Adrian Hunter, Vice President of Events at Amp'd Mobile. "From Anaheim to Detroit, to Houston and ending in Las Vegas, the whole season will be streamed live and available on demand on Amp'd."

Amp'd currently sponsors riders Ryan Villopoto and Monster Energy Pro Circuit Race Team, Davi Millsaps and Tyler Evans. Each rider has his own branded channel on Amp'd Live which includes ringtones, wallpaper and music inspired by each rider.

The text promotion will run January 6 - May 4, 2007 and the winner will be announced at the end of the season. For more information, log onto www.supercross.ampd.com.

Amp'd Mobile will broadcast all 17 Amp'd Mobile Supercross races live on handsets on the dates below:

Toronto         12/2/2006       6pm
Vancouver       12/9/2006       9pm
Anaheim         1/6/2007        9pm
Pheonix         1/13/2007       8pm
Anaheim         1/20/2007       9pm
San Francisco   1/27/2007       9pm
Anaheim         2/3/2007        9pm
Houston         2/10/2007       7pm
San Diego       2/17/2007       9pm
Atlanta         2/24/2007       6pm
St. Louis       3/3/2007        7pm
Orlando         3/17/2007       6pm
Indianapolis    3/24/2007       6pm
Irving          3/31/2007       7pm
Detroit         4/21/2007       6pm
Seattle         4/28/2007       9pm
Las Vegas       5/5/2007        9pm

About Amp'd Mobile

Amp'd Mobile is the first integrated mobile entertainment company for youth, young professionals and early adopters, and the only 3G carrier in the U.S. specifically targeting that demographic. By leveraging the power of broadband wireless (EVDO), Amp'd Mobile offers traditional services such as voice and text within a completely fresh user interface designed specifically for the "mobile graduate" and third-generation (3G) technology. With myriad customizable options to meet each person's individual needs, as well as strategic alliances with top entertainment properties, such as MTVN and Universal Music Group, Amp'd Mobile brings a more relevant, personal experience to the wireless lifestyle with unique music, video, community, entertainment, sports and gaming offerings divided into various channels for quick and easy access. Amp'd Mobile is offered nationwide and more information can be found at www.ampd.com.

COPYRIGHT 2007 Business Wire
COPYRIGHT 2008 Gale, Cengage Learning
 

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