Business Services Industry

Siemens OpenScape Now Available on Salesforce.com's AppExchange to Support Real-Time Communications for Financial Services

Business Wire, Jan 8, 2007

Specialized solution for financial services market enables salesforce.com customers to increase productivity, improve team collaboration and increase client satisfaction

SAN FRANCISCO & BOCA RATON, Fla. -- Salesforce.com (NYSE:CRM), the market and technology leader in on-demand business services, and Siemens Communications (NYSE:SI) today announced the availability of Siemens OpenScape in the financial services category of salesforce.com's AppExchange, the world's first on-demand application directory. The integrated solution provides presence-enhanced calling, video and Web conferencing, and collaboration solutions for salesforce.com customers. With OpenScape and Salesforce, customers can benefit from improved cross and up-selling, increased client satisfaction and significantly improved collaboration. Together, salesforce.com and Siemens are redefining Open Communications with an integrated approach to meet customer demand for real-time communications. Built using the Apex on-demand platform, OpenScape is now available for test drive and deployment at http://www.salesforce.com/appexchange.> Siemens has worked with salesforce.com to create a customized version of its OpenScape solution for the financial services market that is designed specifically to address the communication needs of today's financial advisor. The solution integrates fully with Salesforce to provide presence-based services, such as click-to-dial calling, conferencing, document-sharing and messaging features directly within Salesforce embedded in the CRM workflow.

"Siemens provides Open Communications software that breaks down the silos that currently exist between people, processes, applications and communications. By integrating the capability to communicate in real time across all mediums directly from primary business applications, we are enabling the infusion of context-sensitive communications directly into the business process," said Matt Blumenthal, Global Business Development, Siemens Communications, Inc. "Salesforce is a great application for us to provide this unique capability and AppExchange is a terrific environment in which to showcase its value."

Based on the Session Initiation Protocol (SIP), OpenScape is a software utility that promotes communications between decision-makers to facilitate business processes. OpenScape can be set up to determine availability of another party, and then establish communications using a preferred method, such as e-mail, instant message, cell phone, or other means of IP communications. It also can set up virtual workgroups and create instant conferences. OpenScape is designed to establish communications from within any applications environment.

"Companies of all sizes can now go to the AppExchange to deploy on-demand financial services applications for wealth management, capital markets, retail banking, hedge funds and more," said Tien Tzuo, chief strategy officer, salesforce.com. "By adding Siemens' OpenScape to their Salesforce implementations, financial services customers can seamlessly manage their communications as easily as they manage their sales contacts."

Apex and the AppExchange

Apex, the world's first on-demand platform, provides unprecedented ease of customization and integration enabling a whole new generation of on-demand applications that go beyond CRM. All Apex components and applications can be easily shared, exchanged and installed with a few simple clicks via salesforce.com's AppExchange directory, enabling all the innovation that Apex unleashes to benefit the entire on-demand community.

Siemens' OpenScape is one of more than 430 applications that are now available on salesforce.com's AppExchange, the world's first on-demand application directory, found at http://www.salesforce.com/appexchange.> The Apex platform, formerly known as the AppExchange platform, is available today. As previously announced, the next release of the Apex platform is currently scheduled to be available in conjunction with the release of Winter '07, and the Apex programming language is currently scheduled to be available during the first half of 2007.

About salesforce.com

Salesforce.com is the market and technology leader in on-demand business services. The company's Salesforce suite of on-demand CRM applications allows customers to manage and share all of their sales, support, marketing and partner information on-demand. Apex, the world's first on-demand platform, enables customers, developers and partners to build powerful new on-demand applications that extend beyond CRM to deliver the benefits of multi-tenancy and The Business Web across the enterprise. All Apex components and applications can be easily shared, exchanged and installed via salesforce.com's AppExchange directory, available at http://www.salesforce.com/appexchange. Customers can also take advantage of Successforce, salesforce.com's world-class training, support, consulting and best practices offerings.

As of October 31, 2006, salesforce.com manages customer information for approximately 27,100 customers and approximately 556,000 paying subscribers including Advanced Micro Devices (AMD), America Online (AOL), Avis Budget Group, Inc, Dow Jones Newswires, Nokia, Polycom and SunTrust Banks. Any unreleased services or features referenced in this or other press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase salesforce.com applications should make their purchase decisions based upon features that are currently available. Salesforce.com has headquarters in San Francisco, with offices in Europe and Asia, and trades on the New York Stock Exchange under the ticker symbol "CRM". For more information please visit http://www.salesforce.com, or call 1-800-NO-SOFTWARE.

 

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