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Gameloft's 'Brothers in Arms: Earned in Blood' Wins 'Best Game Application' Award At The 2007 BREW Awards And Conference

Business Wire, June 25, 2007

Leading Mobile Developer Honored At Top Industry Forum

NEW YORK -- Gameloft([R]), a leading developer and publisher of games for mobile phones, is pleased to announce their leading 3D title, Brothers in Arms: Earned in Blood has been honored at the 2007 BREW awards as the "Best Game Application". Brothers in Arms: Earned in Blood was released in April of 2006 and has been both well received by gamers and has garnered praise and accolades from the gaming press, including the receipt of an IGN "Editor's Choice Award" in April, 2006. The receipt of the award further validates Gameloft's recently announced commitment to 3D games as the coming industry standard for mobile gaming.

"We are very pleased to be acknowledged by such a prestigious industry forum as we believe Brothers in Arms: Earned in Blood' has effectively conveyed the console gaming experience via mobile phones," said Michel Guillemot, president, Gameloft. "Brothers in Arms: Earned in Blood is one of the first in a series of games that will change the way mobile games will be experienced, and the 'Best Game Application' award certainly underscores our commitment as innovators in mobile 3D gaming."

The BREW Developer Awards recognize a vast array of the most innovative of BREW applications from developers all over the world. Judged by an anonymous panel of wireless industry experts, all BREW Awards submissions are evaluated on how easy they are to use, "cool factor", originality and success.

In addition to its large, award-winning library of 2D mobile games, Gameloft has an impressive catalog of 3D titles that includes: Massive Snowboarding, Asphalt: Urban GT2, Midnight Pool, Midnight Bowling, Vijay Singh Pro Golf, Tom Clancy's Ghost Recon: Jungle Storm and 2006 Real Football. The first of these high definition games are available in Korea, Japan, the United States and Europe, and have received warm praise from reviewers and gamers. Each title has become a bestseller in its respective genre.

About Gameloft

Gameloft is a leading international publisher and developer of video games for mobile phones. Established in 1999, it has emerged as one of the top innovators in its field. The company creates games for mobile handsets equipped with Java, Brew or Symbian technology. The total number of games-enabled handsets is anticipated to exceed two billion units in 2008.

Partnership agreements with leading licensors and sports personalities such as Ubisoft Entertainment, Universal Pictures, Dreamworks Animations SKG, Endemol, 20th Century Fox, Viacom, Sony Pictures, Warner Bros., FifPro, Lamborghini, Vans, Paris Hilton, Derek Jeter, Vijay Singh, Reggie Bush or Llewton Hewitt allow Gameloft to form strong relationships with international brands. In addition to the partnerships, Gameloft owns and operates titles such as Block Breaker Deluxe, Asphalt: Urban GT and New York Nights.

Through agreements with major telephone wireless carriers, handset manufacturers, specialized distributors and its online shop, Gameloft has a distribution network in over 75 plus countries.

Gameloft has worldwide offices in New York, San Francisco, Seattle, Montreal, Mexico, Buenos Aires, Paris, London, Cologne, Milan, Madrid, Copenhagen, Warsaw, New Delhi, Seoul, Beijing, Hong Kong, Tokyo and Sydney. Gameloft is listed on Euronext Paris (ISIN: FR0000079600, Bloomberg: GFT FP, Reuters: GLFT.PA)

For more information visit www.gameloft.com.

(c) 2001 Gameloft - All rights reserved - Gameloft and Gameloft logo are registered trademarks of Gameloft S.A. - All rights reserved.

COPYRIGHT 2007 Business Wire
COPYRIGHT 2008 Gale, Cengage Learning
 

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