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DivineCaroline.com and Susan G. Komen for the Cure Partner to Provide Women a Place to Share Experiences and Show Support

Business Wire, June 26, 2007

CARE and The White House Project Also Partner with DivineCaroline to Champion Causes for Women

SAN FRANCISCO -- DivineCaroline.com, where women come together to express themselves, find answers and share life through storytelling, today announced partnerships with distinguished non-profit organizations such as the San Francisco Affiliate of Susan G. Komen for the Cure, CARE, and The White House Project. By partnering with DivineCaroline.com each organization will have the opportunity to share the spirit of their cause directly with women who are passionate and have the desire to get involved.

As part of the agreement with the San Francisco Affiliate of Susan G. Komen for the Cure, DivineCaroline.com has agreed to act as media sponsor of Shop for the Cure[R], through which consumers will enjoy 20 percent savings at some of San Francisco's finest merchants by simply donating $50.00 to the San Francisco Bay Area Affiliate of the Susan G. Komen Breast Cancer Foundation. Editors at DivineCaroline.com will write about the retail experience and impact of their fundraising efforts, post information about the Race for the Cure and how to get involved, as well as publish articles about breast cancer awareness and share the inspiring stories of survivors.

"The San Francisco Bay Area affiliate of Susan G. Komen for the Cure is thrilled about our new partnership with DivineCaroline," said Amy Buckner, SF Bay Area Affiliate board vice-president and fundraising co-chair. "Since the Internet has become the primary source of information gathering among our volunteers, donors, and grant recipients, we are focused on finding new ways to reach these audiences online. The DivineCaroline partnership was a great opportunity for us, as the site makes it easy to get new information about our events to an extremely targeted readership."

In support of CARE, one of the leading humanitarian organizations fighting global poverty, DivineCaroline.com will post stories about females in developing countries who, with the help of CARE's resources, lifted their families and communities out of poverty. The White House Project, aiming to advance women's leadership in a variety of fields, will work with DivineCaroline.com to publish stories about how women have become leaders and experts in areas such as politics, foreign affairs and national security. Both DivineCaroline.com and The White House Project aim to enhance American society by encouraging the valuable but untapped resource - women - to have their voices heard in national discussions.

"DivineCaroline is delighted to partner with such excellent organizations that seek to empower women throughout the world. By sharing their stories and endorsing their programs, DivineCaroline's community will benefit from the diverse voices and viewpoints each organization offers," said Rebecca Weeks, Director of Business Development at Real Girls Media.

Featuring nine different content areas where members publish their stories, chat in forums, write reviews and more, DivineCaroline.com is a community for women managing several aspects of their life. The partnerships with the San Francisco Affiliate of Susan G. Komen for the Cure, CARE, and The White House Project will add to the already robust content on DivineCaroline.com, providing additional value to this already trusted resource.

About Real Girls Media

Real Girls Media Network, Inc., a digital network created for women, by women, is a San Francisco-based, privately held company backed by 3i and WaldenVC. DivineCaroline(TM) and RGM(TM) are trademarks of Real Girls Media Network, Inc. More information is available at www.realgirlsmedia.com.

About DivineCaroline.com

DivineCaroline.com is a place where women can come together to express themselves, find answers and share life through storytelling. Part of Real Girls Media Network (RGM), a leading network for women and girls online, DivineCaroline.com celebrates the sensibilities of women and their affinity for sharing and connecting. By enabling everyday women to easily submit - and seamlessly publish - their stories alongside professional content, DivineCaroline.com empowers women to share their wisdom and connect with others in an online community.

http://www.DivineCaroline.com

About the San Francisco Affiliate of Susan G. Komen for the Cure

The mission of Susan G. Komen for the Cure is to eradicate breast cancer as a life threatening disease by advancing research, education, screening and treatment. The Komen San Francisco Bay Area Affiliate is a volunteer organization founded in 1987 and is devoted to raising and allocating funds for breast cancer research, education, screening and treatment in the nine Bay Area counties. We accomplish this through the annual Komen San Francisco Race for the Cure[R], Shop for the Cure[R], individual and corporate donations, benefit events and other fund raising efforts.

About CARE

CARE is a leading humanitarian organization fighting global poverty. We place special focus on working alongside poor women because, equipped with the proper resources, women have the power to help whole families and entire communities escape poverty. Women are at the heart of CARE's community-based efforts to improve basic education, prevent the spread of HIV, increase access to clean water and sanitation, expand economic opportunity and protect natural resources. CARE also delivers emergency aid to survivors of war and natural disasters, and helps people rebuild their lives.

 

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