Stop & Shop Puts Customer Loyalty on Top Shelf with SPSS Predictive Analytics

Business Wire, June 27, 2007

CHICAGO -- Stop & Shop, one of the largest supermarket companies in the Northeast, has selected market-leading predictive analytics software to increase customer loyalty and develop new products and services.

The software from SPSS Inc. (Nasdaq: SPSS) will enable the multibillion-dollar supermarket corporation to deliver timely and effective promotions to customers, helping to personalize offers more effectively.

Stop & Shop is the largest food retailer in New England, employing 59,000 associates in its network of stores, distribution centers, manufacturing plants and offices, which stretch across more than 180 communities in Connecticut, Massachusetts, New Hampshire, Maine, New York, New Jersey and Rhode Island.

SPSS' predictive analytics software will provide Stop & Shop with an in-depth understanding of its customers' wants and needs, allowing the food retailer to deliver timely, compelling promotional offers. Additionally, SPSS will help the organization identify specific product attributes most important to shoppers, predicting product demand to better manage production and distribution.

"SPSS predictive analytics will help our organization better understand our diverse group of customers and their unique needs with relation to products and promotions," said Ed Garabedian, manager of BI analysis and support at Stop & Shop.

Jack Noonan, SPSS president and CEO, said, "Stop & Shop is one of many advanced retailers that recognize the importance of understanding and predicting consumer behavior in order to create customer loyalty and drive revenue. SPSS predictive analytics is clearly a cutting-edge competitive advantage in all customer-driven industries."

Sixteen of the top 20 retailers worldwide use SPSS software for such applications as customer understanding, operational efficiency and product development.

About Stop & Shop

Based in Quincy, Massachusetts, Stop & Shop operates 389 stores in Massachusetts, Connecticut, Rhode Island, New Hampshire, New Jersey, New York and Maine and employs more than 59,000 associates.

About SPSS

SPSS Inc. (Nasdaq: SPSS) is a leading global provider of predictive analytics software and solutions. The company's predictive analytics technology improves business processes by giving organizations forward visibility for decisions made every day. By incorporating predictive analytics into their daily operations, organizations become Predictive Enterprises--able to direct and automate decisions to meet business goals and achieve a measurable competitive advantage. More than 250,000 public sector, academic, and commercial customers rely on SPSS technology to help increase revenue, reduce costs, and detect and prevent fraud. Founded in 1968, SPSS is headquartered in Chicago, Illinois. For additional information, please visit www.spss.com.

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