Pollen.com is #1 Allergy Website with Record Web Traffic

Business Wire, June 4, 2007

Pollenlibrary.com Expands with over 1100 Plant Species and County-Specific Data

PLYMOUTH MEETING, Pa. -- With steady growth over the past four years, Pollen.com, a division of Surveillance Data, Inc., retained its position as the #1 allergy site in the nation with an increase in website page views of 36 percent over the prior year and a reach extending to millions of Americans per year who suffer from airborne allergies. Visitors can input their zip code to receive a one day and/or a four day forecast on allergy activity in their area.

"With more than 30 percent of all U.S. citizens affected by allergens, there is clearly a critical need for accurate, trusted resources like Pollen.com and pollenlibrary.com," said Glenn Connery, Director of SDI Web Group. "By delivering up-to-date, local pollen information, we empower consumers to make better-informed decisions regarding treatment, prescriptions and ongoing allergy and asthma management."

Allergy Alert[TM] emails are sent to more than 300,000 opt-in subscribers who wish to receive real-time alerts when pollen levels reach established set points. Additionally, Pollen.com's Allergy Alert[TM] reports are distributed to consumers through approximately 400 affiliated health and wellness-related sites, as well as through more than 1000 television and radio station websites.

An enhanced tool for allergy sufferers, the pollenlibrary.com companion site provides further guidance in identifying and managing allergies. The site contains data and photos for greater than 1100 plant species including allergenicity, geographic distribution and seasonal distribution. Furthermore, the data is now searchable by county for all entries in the 48 contiguous states. Other enhancements include: name search by text entry for common names or scientific names, alphabetical name search, zip code search, and interactive map search capabilities.

Added Connery, "Our goal is to provide accurate, local information in real-time for consumers, which is why we update our site twice daily, 365 days per year. Our combined solutions of Pollen.com and pollenlibrary.com supply users with the knowledge and tools to minimize the impact of allergies and to maximize their overall well-being."

About Pollen.com and pollenlibrary.com

www.Pollen.com, a division of Surveillance Data, Inc., is the #1 allergy site in the nation, providing millions of Americans per year with important information on allergies, including real-time alerts. SDI's www.pollenlibrary.com was designed to help allergy sufferers identify and manage their allergies.

About Surveillance Data, Inc.

Plymouth Meeting, Pa.-based Surveillance Data, Inc. (SDI) has been providing a wide range of healthcare data and market research to pharmaceutical, consumer products and healthcare-related companies since 1981. For more information, visit www.surveillancedata.com.