Business Services Industry
American Marketing Association Honors Terralever for Web Advertising Creative
Business Wire, May 30, 2007
Interactive Agency Wins Award for Second Straight Year for Work with Red Bull Energy Drink
TEMPE, Ariz. -- Terralever (www.terralever.com), a leading web development and interactive marketing firm, was awarded recently on May 16 with "Best Web Advertising Creative" from the American Marketing Association Spectrum Awards for their work with Red Bull Energy Drink.
The award, given by the Phoenix Chapter of the American Marketing Association, recognized Terralever's work for Red Bull Flugtag USA. Terralever was responsible for the design and development of a comprehensive online marketing campaign which included the web site, game, online banner advertisements, email marketing and various interactive online applications for Flugtag.
Flugtag, which means "Flying Day" in German, challenges teams of volunteers to build human-powered flying machines and pilot their crafts off the end of a 25-foot ramp in hopes of achieving flight. Since its start in 1991, Flugtag has become an internationally recognized event. This year, Terralever is supporting the interactive marketing for the U.S. Flugtag events in Nashville, Tenn. and Austin, Texas.
"We're especially proud of this win as it underscores the convergence of good, solid creative with an ad campaign strategy that worked well for the client in creating real results for their brand," said Andrew Richter, Managing Partner of Terralever. "Getting recognition from our peers in the marketing community means a lot and makes the win all the more sweeter."
All entries were judged on overall creativity, execution and results. This is the second consecutive year that Terralever has been recognized by the American Marketing Association for its client work.
The American Marketing Association's Phoenix Spectrum Awards, now in its fifth year, honors marketing professionals from large and small companies across diverse industries in Arizona. The association is one of the largest marketing-related organizations in the state.
Terralever's work for Red Bull Flugtag USA can be found online at www.redbullflugtagusa.com.
About Terralever
Terralever is a leading fast-growth interactive marketing and technology services agency that delivers award-winning technology-driven online marketing solutions for small to mid-sized to Fortune 1000 companies. Terralever specializes in creating technology that helps customers get closer to their audiences. Since its launch in 2002, Terralever's knack for marrying technology and creativity to align it with clients' business objectives has fueled the company's growth. The company's talented pool of industry experts constantly challenge conventional thinking, making it their mission to make the impossible, possible. Terralever is headquartered in Tempe, Ariz., with additional offices in Tucson and Seattle. For more information, visit www.Terralever.com.
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