Business Services Industry
Introducing Amazon Kindle
Business Wire, Nov 19, 2007
Revolutionary Portable Reader Lets Customers Wirelessly Download Books in Less Than a Minute and Automatically Receive Newspapers, Magazines and Blogs
No PC Required, No Hunting for Wi-Fi Hot Spots
SEATTLE -- Amazon.com (NASDAQ:AMZN) today introduced Amazon Kindle, a revolutionary portable reader that wirelessly downloads books, blogs, magazines and newspapers to a crisp, high-resolution electronic paper display that looks and reads like real paper, even in bright sunlight. More than 90,000 books are now available in the Kindle Store, including 101 of 112 current New York Times Best Sellers and New Releases, which are $9.99, unless marked otherwise. Kindle is available starting today for $399 at http://amazon.com/kindle.
> "We've been working on Kindle for more than three years. Our top design objective was for Kindle to disappear in your hands -- to get out of the way -- so you can enjoy your reading," said Jeff Bezos, Amazon.com Founder and CEO. "We also wanted to go beyond the physical book. Kindle is wireless, so whether you're lying in bed or riding a train, you can think of a book, and have it in less than 60 seconds. No computer is needed -- you do your shopping directly from the device. We're excited to make Kindle available today."Downloads Content Wirelessly, No PC Required, No Hunting for Wi-Fi Hot Spots
The Kindle wireless delivery system, Amazon Whispernet, uses the same nationwide high-speed data network (EVDO) as advanced cell phones. Kindle customers can wirelessly shop the Kindle Store, download or receive new content -- all without a PC, Wi-Fi hot spot, or syncing.
No Monthly Wireless Bills or Commitments
Books can be downloaded in less than a minute and magazines, newspapers, and blogs are delivered to subscribers automatically. Amazon pays for the wireless connectivity for Kindle so there are no monthly wireless bills, data plans, or service commitments for customers.
Reads Like Paper
Kindle uses a high-resolution display technology called electronic paper that provides a sharp black and white screen that is as easy to read as printed paper. The screen works using ink, just like books and newspapers, but displays the ink particles electronically. It reflects light like ordinary paper and uses no backlight, eliminating the eyestrain and glare associated with other electronic displays such as computer monitors or PDA screens.
Books, Blogs, Magazines and Newspapers
The Kindle Store currently offers more than 90,000 books, as well as hundreds of newspapers, magazines and blogs. Customers can search, browse, buy, and download from this wide selection wirelessly from their Kindle. The same Amazon shopping experience customers are accustomed to is offered in the Kindle Store, including customer reviews, personalized recommendations, 1-Click purchasing, and everyday low prices. Additionally, Kindle customers can download and read the first chapter of most Kindle books for free.
Kindle customers can select from the most recognized U.S. newspapers, as well as popular magazines and journals, such as The New York Times, Wall Street Journal, Washington Post, Atlantic Monthly, TIME and Fortune. The Kindle Store also includes top international newspapers from France, Germany, and Ireland, including Le Monde, Frankfurter Allgemeine and The Irish Times. Subscriptions are auto-delivered wirelessly to Kindle overnight so that the latest edition is waiting for customers when they wake up. Monthly Kindle newspaper subscriptions are $5.99 to $14.99 per month, and Kindle magazines are $1.25 to $3.49 per month. All magazines and newspapers include a free two-week trial.
The Kindle Store has over 300 blogs on topics ranging from Internet and technology to culture, lifestyle, and humor, to politics and opinion. Examples include Slashdot, TechCrunch, BoingBoing, The Onion, The Huffington Post, and ESPN blogs. Blogs are updated and downloaded wirelessly throughout the day so Kindle customers can read blogs whenever and wherever they want. Wireless delivery of blogs costs as little as $0.99 each per month and also includes a free two-week trial.
Holds Hundreds of Books in 10.3 Ounces
At 10.3 ounces, Kindle is lighter and thinner than a typical paperback and fits easily in one hand, yet its built-in memory stores more than 200 titles, and hundreds more with an optional SD memory card. Additionally, a copy of every book purchased is backed up online on Amazon.com so that customers have the option to make room for new titles on their Kindle knowing that Amazon.com is storing their personal library of purchased content.
Built-In Dictionary and Wikipedia
Kindle has built-in access to The New Oxford American Dictionary, which contains over 250,000 entries and definitions, so readers can easily look up the definitions of words within their reading. Kindle customers also have seamless access to the world's most exhaustive and up-to-date encyclopedia, Wikipedia.org, and its collection of over 2,000,000 articles.
Long Battery Life
Customers can leave the Kindle wireless connectivity on and recharge approximately every other day, or turn wireless off and read for a week or more before recharging. Kindle fully recharges in two hours.
Most Recent Business Articles
- Multiple criteria evaluation and optimization of transportation systems
- Multi-criteria analysis procedure for sustainable mobility evaluation in urban areas
- A two-leveled multi-objective symbiotic evolutionary algorithm for the hub and spoke location problem
- Multi-criteria analysis for evaluating the impacts of intelligent speed adaptation
- The development of Taiwan arterial traffic-adaptive signal control system and its field test: a Taiwan experience
Most Recent Business Publications
Most Popular Business Articles
- 7 tips for effective listening: productive listening does not occur naturally. It requires hard work and practice - Back To Basics - effective listening is a crucial skill for internal auditors
- FAS 109: a primer for non-accountants - Financial Accounting Standards Board's "Statement 109: Accounting for Income Taxes"
- LIFO vs. FIFO: a return to the basics
- Design a commission plan that drives sales - Sales Commissions
- Too Young to Rent a Car? - 25-years-old the minimum age for car renting - Brief Article



