Business Services Industry

The Magic of Macy's: Cyber Monday Exclusive Web-Busters

Business Wire, Nov 26, 2007

CINCINNATI -- This Monday, Nov. 26, macys.com will be the hottest spot on the web with Cyber Monday "web-busters" and free shipping on orders of $75 or more. For macys.com, Cyber Monday is one of the largest shopping days of the year.

On Cyber Monday (Nov. 26), from 7:30 a.m. EST until 11:59 p.m. PST, customers will find one-day-only web-busters plus nearly 80 other handpicked specials in all merchandise categories. These super sharp values, exclusively on macys.com, include most-wanted gift items from women's, men's and children's apparel, accessories, jewelry and home merchandise. Examples include:

* Exclusive Charter Club Cashmere Henley Sweater, regularly $120, special $59.99

* Exclusive 16-piece Bedding Ensemble, regularly $350-$400, special $99.99

* 14K White Gold (1/2 ct t.w.) Diamond Studs, regularly $600, special $199

"We're giving macys.com shoppers the perfect combination for Cyber Monday," said Kent Anderson, president of macys.com. "They love great value, exclusive merchandise, plus an easy way to get what they like best - free shipping."

Macys.com also has gifts that truly make a difference, including "Path to Peace" Rwandan baskets, created in partnership with four Rwandan widows' organizations. These exquisite, hand-woven works of art put sustainable income into the hands of the weavers, changing their lives in remarkable ways. Select from an extensive collection, exclusively on macys.com, with designs symbolizing friendship, unity and peace.

In addition, this year Macy's makes it even easier to create a truly unique gift - a personalized Macy's gift card. On macys.com, customers can design their own cards with personal photos and text messages, add clip art, colored backgrounds or patterns, and then make the package complete with a custom letter carrier or greeting card. And customers don't have to worry if they wait until the very last minute - this year macys.com virtual e-gift cards can be redeemed at macys.com or in any Macy's store.

When customers visit macys.com, they will find many site enhancements to maximize their shopping experience including:

* redesigned product comparison and display pages, plus a product review feature

* enhanced order functionality and check out process

* updated accessibility for customers with visual impairment

* expanded assortments in beauty, accessories, furniture and mattresses

* updated store locator and Macy's account service functions

* enhanced seasonal product information (such as Martha Stewart recipes in partnership with the Martha Stewart Collection at Macy's)

About Macy's

Macy's (NYSE:M), the largest retail brand of Macy's Inc., delivers fashion and affordable luxury to customers at more than 800 locations in 45 states, the District of Columbia, Puerto Rico and Guam. Offering distinctive assortments including exclusive fashion and home brands, Macy's stores are operated by seven regionally based retail divisions - Macy's East, Macy's Florida, Macy's Midwest, Macy's North, Macy's Northwest, Macy's South, and Macy's West - and on line at macys.com.

For Macy's media materials, please visit our online pressroom at www.macys.com/pressroom.>