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National Lampoon Launches on Lycos

Business Wire, Nov 27, 2007

Leading Comedy Brand Launches Video Channel on Lycos

LOS ANGELES -- National Lampoon, Inc. (AMEX:NLN), the most widely recognized brand in comedy, announced today that it has launched a National Lampoon video channel on Lycos, Inc. (Nasdaq: LCOS), a leading community destination for video entertainment content.

"The National Lampoon channel on Lycos is yet another step towards delivering our content to our users anywhere and anytime. We are excited about our progress and the partners we have been able to secure in building out the National Lampoon Video Network," said Daniel Laikin, National Lampoon's Chief Executive Officer. "Our relationship with Lycos, Inc. provides another destination for our fans worldwide to view our original comedy content and interact with our programming."

All of National Lampoon's new programming will be made available on Lycos through the National Lampoon channel. Initial programming includes National Lampoon's hugely popular webisodes, which have drawn praise from top critics nationwide, as well as National Lampoon's SpinCycle mashimations and the Fat Guy Nation series.

The news of this and other recent partnerships will significantly increase National Lampoon's reach on the web, providing the National Lampoon brand of sophomoric college comedy to more people in more places than ever before. In addition, it provides National Lampoon advertisers with multiple platforms from which to reach audiences as they will not only benefit from the high trafficked National Lampoon site but also the combined audience that the National Lampoon Video Network sites share.

All National Lampoon content available on these platforms will be advertiser supported and free to the consumer. In addition some partners will offer National Lampoon digital downloads to buy. Content will be available domestically and internationally and will consist of both short and long-form clips

The National Lampoon Video Network joins the National Lampoon Humor Network, the most-trafficked humor sites on the Internet, as key tentpoles of National Lampoon's online and digital media strategies.

About National Lampoon

National Lampoon, Inc. (AMEX: NLN) has been a dominant force in the US comedy world for almost 40 years, and is currently active in a broad array of media and entertainment segments. These include feature films, television programming, online and interactive entertainment, home video, audio, and book publishing. The Company also owns interests in all major National Lampoon properties, including National Lampoon's Animal House, the National Lampoon Vacation series and National Lampoon's Van Wilder. National Lampoon reaches nearly one in four of all 18 to 24 year old college students in America today. The Company has three core operating divisions: National Lampoon Films, which includes production along with theatrical and video distribution of feature films; College Marketing Division; and National Lampoon Networks, providing humor content through a number of platforms. These include its National Lampoon College TV network, the National Lampoon Humor Network - the most trafficked humor sites on the web, Toga TV.com - the company's broadband channel, and the new National Lampoon Video Network, which includes channels on YouTube, AOL, Yahoo, Joost, and a number of digital video platforms across the Internet. These are all anchored by the award winning comedy website www.nationallampoon.com.

About Lycos, Inc.

LYCOS, Inc. (www.lycos.com) is a wholly owned subsidiary of Daum Communications Corp., a leading Internet portal and e-commerce destination in Korea with a growing presence throughout the Asian markets. LYCOS, Inc. operates search and technology websites that foster online communities, including the new Lycos Cinema and Lycos MIX video platforms, combining community with high-quality broadband video content. Other Lycos products and sites include Lycos.com, Hotbot.com, Tripod.com, Angelfire.com, Gamesville.com, Lycos Mail, Lycos Phone, Lycos Entertainment, LYCOS Music, and LYCOS Planet. Lycos was acquired by Korean Daum Communications Corp. in October 2004 and has its U.S. headquarters in Waltham, Massachusetts. Daum Communications Corp. is traded on the KOSDAQ: 035720, www.daum.net. 2007 Lycos, Inc. Lycos is a registered trademark of Lycos, Inc. All other product or service marks mentioned herein are those of Daum Communications Corp., Lycos, Inc. or their respective owners. All rights reserved.

COPYRIGHT 2007 Business Wire
COPYRIGHT 2008 Gale, Cengage Learning

 

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