Business Services Industry

New CorpU TV Showcases Best Practices in Corporate Training and Development at 50 Leading Businesses

Business Wire, Nov 27, 2007

Multimedia Platform Debuts with Mini-Documentary Detailing JetBlue's Path to Success

HARRISBURG, Pa. -- To help companies maximize human capital and improve business performance, Corporate University Xchange has launched CorpU TV (www.tv.CorpU.com). The new multimedia-rich website offers a glimpse into corporate learning operations at 50 global businesses renowned for their high caliber of employee talent. Through a series of mini-documentaries and an archive of video interviews, visitors can learn how industry leaders implement learning and development programs to achieve sustainable business benefits. The site will debut with an inside look at JetBlue's successful business strategy and ability to win the war for talent.

"The link between human capital and success in today's global business world cannot be overemphasized," said Alan Todd, Chairman of the Board, Corporate University Xchange. "CorpU has long helped organizations develop workforce talent and leadership by providing detailed benchmarking studies and trend-focused reports. CorpU TV brings that information sharing to a new level with its multimedia format, allowing businesses to see first-hand how to turn corporate learning into a competitive advantage."

CorpU's new mini-documentary series, "The People Factor," debuts on CorpU TV and details the steps that world-class organizations take to cultivate talent and grow leaders. New episodes on various topics will be released every two months.

"The People Factor" premier episode features JetBlue, a company that credits its people and customer-driven culture for its success, and has a stringent commitment to employee development. JetBlue's ability to thrive in the highly competitive airline industry is impressive given that only seven of the 27 airlines that have gone public since 1980 still exist. The documentary showcases JetBlue University's immersive onboarding experience and deep leadership involvement.

"The business world has not yet had a tool like CorpU TV," said Mike Barger, Chief Learning Officer, JetBlue. "The quality of the videos, value-added content, and notable participants will make CorpU TV a valuable asset for executives seeking to optimize business performance through staff development."

In addition to "The People Factor," CorpU TV features a searchable database of video interviews with learning executives at leading global companies. Highlighting organizations from Caterpillar and the U.S. Army to the Ritz Carlton, Staples, and Credit Suisse, the video clips are organized by practice area, including topics such as Enterprise Learning, Performance Management, Culture, and Measurement, among others. Website visitors can comment on videos and upload content to create an interactive experience.

Alerts about new additions to "The People Factor" and CorpU TV will be sent to subscribers to CorpU's free, weekly e-newsletters. Business leaders can sign up at www.corpu.com.

About Corporate University Xchange

Corporate University Xchange (CorpU) is the leading provider of corporate learning research, benchmarking, and advisory services. Founded in 1997, CorpU's mission is to help organizations maximize human capital to deliver improved business results. The company's independent benchmarking studies and research conducted with Fortune 500 and Global 2000 companies provide unparalleled insight into trends and best practices in areas such as corporate training, leadership development and performance management. With the industry's largest paid membership network of Chief Learning Officers and Learning & Development practitioners, CorpU also has 30,000 business leaders subscribing to its complimentary periodicals and webinars. For more information, visit www.corpu.com.

COPYRIGHT 2007 Business Wire
COPYRIGHT 2008 Gale, Cengage Learning

 

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