Business Services Industry
CinemaElectric Expands Cross-Platform Distribution with Google's AdSense and YouTube
Business Wire, Nov 6, 2007
New Deal Marks Company's Continued Expansion into Broadband Distribution
LOS ANGELES -- CinemaElectric, Inc. (OTCBB:CINM.PK), a world leader in mobile video programming, announced today that short-form video content available on YouTube[TM] from CE's extensive library will be distributed to thousands of websites as video units, Google's (NASDAQ:GOOG) first offering for content distribution on the AdSense[TM] advertising program. This new distribution deal expands on CinemaElectric's existing agreement with YouTube and marks a significant broadening of CE's already impressive mobile distribution network to online.
The AdSense[TM] advertising program places contextually relevant ads alongside CinemaElectric's short-form video content across a variety of genres-ranging from the hottest Hollywood news from CinemaElectric's "PORTABLE HOLLYWOOD[TM]" to men's lifestyle content with CE's "Smashbrain[TM]" to the best of web comedy and more-allowing advertisers to connect with very unique content while bringing CE programming to millions of online viewers.
"We're thrilled to offer CinemaElectric's unique programming and deep video library to AdSense's extensive online network and advertisers," said Adam Levin, CEO, CinemaElectric. "We've been very successful in distributing our content to mobile carriers throughout the world, but our goal is to be a true cross-platform media company. This partnership helps us cast an even wider net and broadens our reach to millions of Internet users virtually overnight."
CinemaElectric has developed several content channels including "Smashbrain[TM]," CE's men's lifestyle network; "PORTABLE HOLLYWOOD[TM]," featuring all the latest happenings in entertainment; "Phat TV," an urban and hip-hop network; "Mobile Laugh Network," the best professional and user-generated comedy; and Latino.Net, the best of Latin entertainment with a variety of shows exclusively in Spanish.
Google, AdSense, and YouTube are trademarks of Google Inc.
About CinemaElectric, Inc.
Founded in 1999, CinemaElectric is the world leader in "made for mobile" programming. As a producer and distributor of award-winning, mobile video and multimedia content, CinemaElectric programming is seen on 90 carriers in more than 50 countries throughout North America, Europe, Latin America and Asia.
Based in Los Angeles, CinemaElectric's production studio and editing facilities are optimized for mobile and staffed by an experienced team from the entertainment and wireless industries who understand the "third screen" like no one else. CinemaElectric is a top producer of original and branded content for mobile, broadband, VOD (video on demand) and satellite radio platforms.
CinemaElectric Inc. is a publicly held wireless service company (OTCBB:CINM.PK).
This news release contains certain forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. These statements are based on CinemaElectric's management's current expectations and are subject to risks and uncertainties and changes in circumstances. All forward-looking statements included in this press release are based upon information available to CinemaElectric as of the date of the press release, and it assumes no obligation to update or alter its forward-looking statements whether as a result of new information, future events or otherwise.
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