Walt Disney Pictures Launches "The World's Biggest Treasure Hunt" for Highly Anticipated Holiday Event Film National Treasure: Book of Secrets

Business Wire, Oct 16, 2007

Audiences Will Have the Opportunity to Win Hundreds of Thousands of Dollars in Authentic Treasure from Odyssey Marine Exploration and an All-New Mercedes-Benz Filled with Treasure, Winners to Be Announced on Entertainment Tonight

LOS ANGELES -- Starting today, audiences everywhere have the opportunity to take part in "The World's Biggest Treasure Hunt" - an online experience on Disney.com/NationalTreasure that serves as both a multi-week treasure hunt game as well as the official film website for Walt Disney Pictures' and Jerry Bruckheimer Films' NATIONAL TREASURE: BOOK OF SECRETS, in theatres everywhere December 21.

Walt Disney Studios Motion Pictures has created a 10-week interactive platform for users to play a variety of online games and engage in film content. Those who play may qualify to win unprecedented authentic treasure provided by Odyssey Marine Exploration and are entered into the grand prize drawing for an all-new Mercedes-Benz filled with treasure. Entertainment Tonight, the #1 syndicated entertainment newsmagazine show in the world, plans to announce the winners on the show leading up to the film's opening day on December 21.

"The 'NATIONAL TREASURE' franchise is beloved by audiences worldwide, and lends itself to this type of global, grand-scale adventure. What we're creating is unprecedented-- a chance for everyone to experience first hand the adventures and the puzzles that make this franchise so unique. Plus, players will have chances to win one-of-a-kind, never before available prizes of tremendous value," said Jim Gallagher, president of Walt Disney Studios Motion Pictures Marketing.

Disney.com/NationalTreasure is hosted on Disney Online. Disney.com is an immersive entertainment destination with elements of community and social networking that provides features and special events like "The World's Biggest Treasure Hunt."

About "NATIONAL TREASURE: BOOK OF SECRETS"

In this follow up to the box-office hit "National Treasure," treasure hunter Ben Gates (Nicolas Cage) once again sets out on an exhilarating, action-packed new global quest to unearth hidden history and treasures.

When a missing page from the diary of John Wilkes Booth surfaces, Ben's great-great grandfather is suddenly implicated as a key conspirator in Abraham Lincoln's death. Determined to prove his ancestor's innocence, Ben follows an international chain of clues that takes him on a chase from Paris to London and ultimately back to America. This journey leads Ben and his crew not only to surprising revelations - but to the trail of the world's most treasured secrets.

Produced by Jerry Bruckheimer and Jon Turteltaub and directed by Turteltaub, the story reunites the original cast including Diane Kruger, Justin Bartha, Academy Award([R]-)winner Jon Voight and Academy Award([R])-nominee Harvey Keitel, joined this time by four-time Academy Award([R])-nominee Ed Harris and 2006 Academy Award([R])-winner Helen Mirren. Story by The Wibberleys & Ted Elliott & Terry Rossio, Screenplay by The Wibberleys. Based on characters created by Jim Kouf and Oren Aviv & Charles Segars. "NATIONAL TREASURE: BOOK OF SECRETS" opens in theatres December 21, 2007.

About The Walt Disney Studios

The Walt Disney Studios is a unit of The Walt Disney Company (NYSE:DIS) and produces and distributes motion pictures under the following banners: Walt Disney Pictures, Walt Disney Animation, Disney-Pixar Animation as well as Touchstone Pictures, Hollywood Pictures and Miramax Films. Walt Disney Studios Motion Pictures International serves as the Studio's international distribution arm. Walt Disney Studios Home Entertainment distributes Disney and other film titles to the rental and sell-through home entertainment markets. Disney Theatrical Group is among the world's most successful commercial theatre enterprises producing or licensing live entertainment events that reach a global annual audience of more than 20 million people in more than 40 countries, and the Disney Music Group distributes original music and motion picture soundtracks under its four record labels: Walt Disney Records, Buena Vista Records, Hollywood Records and Lyric Street Records.

About Disney Online

Disney Online (www.disney.com), a division of the Walt Disney Internet Group, produces the number one kids' entertainment and family community destination on the World Wide Web. Launched in 1996, Disney.com is the online gateway to all of the company's Disney-branded entertainment initiatives, providing comprehensive access to, and information about Disney movies, travel, television, games, mobile, music, shopping and live events. Disney.com also features Disney.com XD, a highly interactive broadband experience, that lets Disney.com guests create their own customized online channel with games, videos, music, and chat - all of which can be enjoyed simultaneously in an immersive environment.

In addition, Disney Online develops and publishes a range of online products and services including Disney's Toontown Online, Playhouse Disney Preschool Time Online, Disney Game Downloads, Disney Game Kingdom Online, Disney Connection and Hot Shot Business.