CNBC Reports Pet Health Insurance Now Third Most Requested Employee Benefit

Business Wire, Oct 2, 2007

Major Corporations Like Home Depot and Blockbuster Video Now Offer Employees Pet Health Insurance to Meet Growing Demand

SANTA ANA, Calif. -- Vsurance, Inc. (OTCBB:VSUR), a leading provider of pet health insurance, reported today that the Company stands to significantly benefit from the growing interest among employees for pet health insurance across the United States.

This growing employee interest was the subject of a CNBC television program which reported that pet health insurance has become the third most requested voluntary benefit behind auto and homeowners insurance.

"This statistic clearly shows that pet health insurance is becoming increasingly important to the American worker," stated Russell Smith, CEO of Vsurance, Inc. "Due to the increasingly burdensome costs of health care, American employees are now starting to look to save money on veterinary care as well. With more than $18 billion spent annually in the US on veterinary care, according to the American Veterinary Association, American employees are fast realizing that insuring their beloved pets is just as important as insuring themselves."

The United States has the largest population of companion animals in the world, with some 62% of households owning a pet. But despite the ubiquity of pets in the US and the tremendous costs of veterinary care, the market for pet insurance in the US is largely underserved, with fewer than 2% of dog and cat owners having pet insurance.

Vsurance, Inc. plans to deliver its innovative insurance products through retailers, commercial, government and educational systems, medical professionals, employee benefit programs, direct marketing, social associations/memberships, and home shopping network outlets such as HSN/QVC.

About Vsurance

Vsurance is a leading provider of pet health insurance and other pet health-related services in the United States. Programs include its Get HIP[TM] Pet Health Insurance for Pets program, the most comprehensive full-coverage pet health insurance plan in the industry. Vsurance provides pet and horse resource centers through the Internet including VetpetMD[TM], Spot the Pet[TM], and Purrfect Pet Club[TM]. Programs include life, liability, and health insurance for pets, horses, and other companion animals.

Safe Harbor Statement

This release includes forward-looking statements which describe the Company's business strategy, outlook, objectives, or goals, and are subject to certain risks and uncertainties that could cause actual results to differ materially from those in forward-looking statements.