DreamFactory Unveils Two New Applications for Time & Expense and Resource Management on Salesforce.com's AppExchange

Business Wire, Sept 17, 2007

Salesforce.com Customers Can Now Easily Manage Time and Expense, Resource Staffing, and Document Collaboration within Salesforce

SAN FRANCISCO -- Salesforce.com Dreamforce Conference - DreamFactory today announced the availability of two new applications on salesforce.com's AppExchange marketplace that enable growing organizations to manage key operations including time and expense management, resource management, and document collaboration. With these new applications, DreamFactory continues its leadership in bringing the power of innovative, native software suites to businesses without the complexity and significant expense associated with traditional software solutions. Built on the Force.com platform, DreamFactory's applications are immediately available for test drive and deployment at http://www.salesforce.com/appexchange. The announcement was made today at Dreamforce '07, salesforce.com's User and Developer Conference.

These two key components extend DreamFactory's suite of native solutions on the AppExchange for sales, marketing, project leaders, and developers. These applications are quick to deploy, inexpensive to maintain, and are continuously improving through customer-driven innovation.

"We have been impressed with the breakneck speed of customer adoption that the AppExchange ecosystem offers. With our rapidly expanding installed base of over 300 organizations, corporations of all sizes are running their businesses on DreamFactory's essential suite for AppExchange," said Eric Rubin, President, DreamFactory.

"The thousands of installs of hundreds of different on-demand applications clearly demonstrate the incredible momentum of the AppExchange as the world's on-demand application marketplace," said George Hu, Chief Marketing Officer, salesforce.com. "With these new additions to DreamFactory's suite of on-demand applications, customers of all sizes can manage critical business processes including time and expense and resource management with just a few clicks."

Optimize Expense Processes

Deployed as stand-alone applications or used to further extend the DreamFactory Project Management Suite, Time & Expense and Resource Management includes:

* An intuitive way to log and centralize the T&E approval process

* The ability to track, manage and report on project costs and customer billing

* The ability to intelligently assign tasks to resources based on resource availability, skill types and skill levels

* An easy way to track and manage resource ROI with flexible resource utilization reports across any group of projects and resources

Improve Work Collaboration

DreamFactory DoX brings the desktop experience to salesforce.com customers with ad hoc work groups and painless document collaboration that includes:

* Drag and drop capabilities between Salesforce, Amazon S3, and the user's desktop

* Instant document sharing with zero overhead

Force.com Platform and the AppExchange

Force.com is the on-demand platform for the next generation of business applications. Force.com reinvents traditional customization and integration and enables the creation of a whole new generation of on-demand applications that go beyond client/server computing. Force.com allows applications to be easily shared, exchanged and installed with a few simple clicks via salesforce.com's AppExchange marketplace, enabling all the innovation that Force.com unleashes to benefit the entire on-demand community.

The AppExchange economy continues to expand as thousands of salesforce.com customers have installed thousands of on-demand business applications available on the AppExchange, found at http://www.salesforce.com/appexchange.> About DreamFactory

DreamFactory is a pioneer in providing the next generation of software solutions and tools on SaaS platforms that help organizations of all sizes automate processes, increase productivity and make better decisions. The DreamFactory suite of solutions for sales, marketing, project leaders and developers are quick to deploy, inexpensive to maintain, and continuously improving through customer-driven innovation. With more than 1,000 customers embracing its business solutions, DreamFactory exemplifies the new pace of application adoption sweeping the industry. DreamFactory headquarters are in Mountain View, Calif. For more information, call 1-888-399-DREAM (3732) or visit www.dreamfactory.com. For information about the DreamFactory Developer Portal, visit www.dreamfactory.org.