Crimson Consulting Group Partner to Moderate Opening Session at San Francisco Online Market World 2007 Conference

Business Wire, Sept 27, 2007

Partner Karen O'Brien and Other Crimson On-Line Experts to Serve on E-commerce Panels

Crimson Consulting Group:

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OTHER CRIMSON INTERACTIVE EXPERTS TO SERVE ON PANELS

Esther Lim (http://www.crimson-consulting.com/esther.html), Crimson Principal and Interactive Strategist, will participate on the Turning Customers into Brand Advocates panel Thursday, October 4, 2007 from 10:00 - 11:00 a.m. She will discuss how to effectively leverage social media to turn customers into advocates.

Rich Julius (http://www.crimson-consulting.com/rich.html), Crimson Partner and Web Strategist/Information Architect, will participate on the Understanding the Business Customer panel Friday, October 5, 2007 from 11:15 - 12:15 p.m. He will discuss the traditional account-centric approach to B2B eCommerce and the new Enterprise 2.0 approach.

About Crimson Consulting Group

Founded in 1991, Crimson Consulting Group (http://www.crimson-consulting.com) provides strategic marketing consulting services to some of the most successful companies in the world. Clients include Adobe, BEA, Cisco, HP, IBM, Intel, Microsoft, Oracle, SAP, Seagate, Sun, Symantec and Verizon. Crimson is an expert in the marketing of technology solutions.

Crimson's Interactive Services business unit, augmented by the 2007 acquisition of the professional services division of Specific Impulse, Inc., (http://www.si9.com) has a ten-year history of success on major web initiatives. Crimson Consulting Group has offices in Silicon Valley, San Francisco and Research Triangle Park, North Carolina.

Read Crimson's blog at (http://www.achievemarketleadership.com)