Remedent, Inc. Announces Private Label Relationship with BSML, Inc

Business Wire, Sept 5, 2007

DEURLE, Belgium -- Remedent, Inc. (OTCBB: REMI), today announced that BSML, Inc. (formerly known as BriteSmile, Inc.) has launched a private label version of Remedent's GlamSmile(TM) veneer system. BSML, the market leader in professional teeth whitening services, began marketing Remedent's veneers as BriteVeneers One-Step(TM) September 4th in its flagship New York City and La Jolla, California, spas.

GlamSmile[TM] is a revolutionary cosmetic dental system that substantially expands the consumer and professional dental market for veneers. To produce the veneers, Remedent utilizes high-tech scanning, CAD/CAM design technology, and a proprietary fabrication technique. They are then delivered to a dentist already prepared for a simple, single-motion veneer placement. This patent-pending delivery system not only dramatically lowers the dentist's cost of installation, but also significantly reduces the amount of time patients spend in the dental chair. The result is unprecedented pricing for veneers which previously were only within the reach of affluent patients.

Guy De Vreese, Chairman of Remedent, stated, "We are very excited about this strategic relationship because our two companies share a common goal: quickly and effectively enhancing consumer smiles. It is extraordinary to witness the effect that whiter, more beautiful teeth can have on one's overall appearance and confidence. We are looking forward to working with the BriteSmile spas and the tens of thousands of consumers who seek their services every year."

Dr Julian Feneley, CEO of BSML, said, "The BriteSmile Professional Whitening Centers are uniquely positioned to accomplish the revolution of the veneer market that Remedent's technology now offers. The customer response to date has been outstanding and we are excited to be able to offer perfect smiles to all those clients for whom veneers were previously unaffordable."

About BSML, Inc.

BSML, Inc., formerly known as BriteSmile, Inc., markets the most advanced teeth whitening technology available and manages 16 state-of-the-art BriteSmile Professional Teeth Whitening Centers in Beverly Hills, Irvine, Palo Alto, Walnut Creek, San Francisco and La Jolla, CA; Houston, TX; Denver, CO; Boston, MA; McLean, VA; Atlanta, GA; New York, NY; Chicago and Schaumburg, IL. For additional information, visit BSML's web site at www.britesmile.com/veneers.> About Remedent, Inc.

Remedent, Inc., a publicly-traded company on the OTCBB, specializes in the research, development, manufacturing and marketing of oral care and cosmetic dentistry products. With offices in California, Belgium and Singapore, Remedent distributes its products in more then 35 countries. For additional information, visit Remedent's web site at www.remedent.com.

FORWARD-LOOKING STATEMENTS

"Safe Harbor" Statement under the Private Securities Litigation Reform Act of 1995: The statements by Guy De Vreese, the statements regarding growth of the GlamSmileTM product line, optimism related to the business, expanding sales and other statements in this press release are forward-looking statements within the meaning of the Securities Litigation Reform Act of 1995. Such statements are based on current expectations, estimates and projections about the Company's business. Words such as expects, anticipates, intends, plans, believes, sees, estimates and variations of such words and similar expressions are intended to identify such forward-looking statements. These statements are not guarantees of future performance and involve certain risks and uncertainties that are difficult to predict. Actual results could vary materially from the description contained herein due to many factors including continued market acceptance of the Company's products. In addition, actual results could vary materially based on changes or slower growth in the oral care and cosmetic dentistry products market; the potential inability to realize expected benefits and synergies; domestic and international business and economic conditions; changes in the dental industry; unexpected difficulties in penetrating the oral care and cosmetic dentistry products market; changes in customer demand or ordering patterns; changes in the competitive environment including pricing pressures or technological changes; technological advances; shortages of manufacturing capacity; future production variables impacting excess inventory and other risk factors listed from time to time in the Company's Securities and Exchange Commission filings under "risk factors" and elsewhere. The forward-looking statements contained in this press release speak only as of the date on which they are made, and the Company does not undertake any obligation to update any forward-looking statement to reflect events or circumstances after the date of this press release.