Charles Schwab Unveils Gen X Web Site

Business Wire, April 16, 2008

New Online Resource Offers Interactive Peer Comparison Quiz and Personal Finance Know-How Targeted at New Investors, Savers and Borrowers

SAN FRANCISCO -- Members of Generation X face a wide spectrum of financial challenges and life events, from paying off student loans and worrying about the future of Social Security, to saving for their children's education. Charles Schwab today announced the launch of a Web site designed to talk to and address the unique financial needs of Gen Xers. The web site provides easy to understand personal finance resources, ranging from an innovative peer comparison tool and calculators to guidance to investment basics by life stage. The Web site is available today at www.schwabmoneyandmore.com.

"Personal finances can be just that - a private matter not discussed among peers. However, this often leaves consumers to fend for themselves, managing their finances through a hit or miss approach," said Ben Stuart, senior vice president at Charles Schwab. "Schwab is dedicated to understanding the specific challenges Gen Xers face and providing them with the tools and services to help navigate their current finances and chart a course for their future. We want them to know there are resources available to them, and that it doesn't take much for them to get started."

You're Not Alone

A new feature exclusive to the site is an innovative peer comparison tool, which allows visitors to compare their financial situations and attitudes about money against those of their peers. Through a short series of questions, the online tool gauges responses against national averages based on a proprietary Schwab study of more than 5,000 people ages 25-40. Based on their input, users are provided with a printable snapshot of their answers, along with suggestions on how to get a better handle on their money or how to continue on the path toward financial fitness.

A Go-To Guide for Finances

Education about the basics of managing money is as easy as checking out a favorite blog or sharing a viral video. The site offers Gen Xers a quick one-stop money management resource featuring an easy to understand collection of financial know-how, tools and services. Specific offerings include:

* Schwab expert insight targeted at Gen X-specific life stages

* Glossary of financial terms

* Calculators including: college savings calculator, cost-of-debt calculator, savings calculator

* Link to an online community where Gen Xers can discuss money and more with one another

More information about our suite of products specifically designed with these younger investors in mind is available on schwab.com. To review the Schwab Gen X Web site, please visit www.schwab.com/moneyandmore.> About Charles Schwab

The Charles Schwab Corporation (Nasdaq:SCHW) is a leading provider of financial services, with more than 300 offices and 7.0 million client brokerage accounts, 1.3 million corporate retirement plan participants, 302,000 banking accounts, and $1.4 trillion in client assets. Through its operating subsidiaries, the company provides a full range of securities brokerage, banking, money management and financial advisory services to individual investors and independent investment advisors. Its broker-dealer subsidiary, Charles Schwab & Co., Inc. (member SIPC, http://www.sipc.org), and affiliates offer a complete range of investment services and products including an extensive selection of mutual funds; financial planning and investment advice; retirement plan and equity compensation plan services; referrals to independent fee-based investment advisors; and custodial, operational and trading support for independent, fee-based investment advisors through its Schwab Institutional division. Charles Schwab & Co., Inc. and Charles Schwab Bank are separate but affiliated companies and subsidiaries of The Charles Schwab Corporation. The Charles Schwab Bank (member FDIC) provides banking and mortgage services and products. More information is available at www.schwab.com. (0408-5262)