Redesigned Puget Sound Business Journal Launches April 18

Business Wire,  April 17, 2008  

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First New Look in a Decade Creates Opportunities; Special Unveiling on April 17

SEATTLE -- The most significant redesign in the Puget Sound Business Journal's history will be unveiled at an exclusive, invitation-only launch party for key business and community leaders this evening, hosted by Business Journal Publisher Emory Thomas Jr. The inaugural redesigned issue, which hits the streets the following day on April 18, will have nearly double the regular distribution through street teams, targeted drops and a special mailing.

"After a great deal of time in research and planning, including reader feedback, focus groups, surveys, prototypes and more, we're excited to share our new look with the community," Thomas said. "We hope our current and future readers recognize that an updated look will help to better deliver trends and analysis, while remaining the top-of-the-line local, breaking business news source they've come to trust."

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"The redesign gives us new features, better navigation and stronger visuals, and helps our team tell better stories," said Editor George Erb. "We'll deliver the exclusive insight and analysis our readers expect, in a more efficient and authoritative design."

For more information, please visit: www.businessjournal2008.com.

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About the Puget Sound Business Journal

Puget Sound Business Journal is the region's premier source of business information, serving an unparalleled audience of business and community leaders. In addition to the weekly newspaper, the Business Journal provides daily updates via its website and e-mail alerts. The company also plays a vital role in bringing together the area's leadership community by hosting a wide variety of events throughout the year, from the quarterly Eastside Executive Forum to the annual 100 Fastest-Growing Companies celebration event. Puget Sound Business Journal is a unit of American City Business Journals, which operates 41 local business newspapers throughout the United States. Visit Puget Sound Business Journal on the web at www.pugetsoundbusinessjournal.com or www.businessjournal2008.com.

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