KANA Webinar to Discuss What Makes Web Self-Service Really Work

Business Wire, April 22, 2008

KANA and Leading Knowledge Management Publication to Address Best Practices for Web Self-Service Success

MENLO PARK, Calif. -- KANA Software, Inc. (OTCBB: KANA.OB), a world leader in multi-channel customer service, today announced that it will host an hour-long webcast with KMWorld magazine titled, "What Makes Web Self-Service Really Work," on Tuesday, April 22, 2008 at 11:00 AM PDT/ 2:00 PM EDT.

Andy Moore, publisher of KMWorld magazine, and Kate Leggett, director of product strategy for KANA, will answer questions including what makes some companies successful at self-service, while most others fail; and why are some companies able to achieve the benefits of Web self-service--a better experience for customers and reduced costs for the enterprise-- while others fall short. The webcast will provide specific strategies highlighted by real-world examples of self-service sites that work. Participants will also give attendees the ingredients necessary to quickly improve the service experience customers are asking for in self-service portals.

During this webcast, attendees will learn how to:

* Maximize online experiences so customers can quickly find answers;

* Make knowledge elements easier to find and more relevant to the customer's issue;

* Uncover the secrets of faster authoring and distribution of key knowledge.

Who: Mr. Andy Moore, publisher, KMWorld magazine

Ms. Kate Leggett, director of product strategy, KANA Software

What: "What Makes Web Self-Service Really Work"

When: Tuesday, April 22, 2008

11:00 AM PDT/2:00 PM EDT

Where: Register for this informative one-hour web-seminar at: http://www.kmworld.com/Webinars/Details.aspx?EventID=288

About KANA

KANA is a world leader in multi-channel customer service. KANA's integrated solutions allow companies to deliver consistent, managed service across all channels, including email, chat, call centers and Web self-service, so customers have the freedom to choose the service they want, how and when they want it. KANA's clients report double-digit increases in customer satisfaction, while reducing call volumes by an average of 20 percent. KANA's award-winning solutions are proven in more than 600 companies worldwide, including approximately half of the world's largest 100 companies. For more information visit www.kana.com

NOTE: KANA is a registered trademark of KANA Software, Inc. All other company and product names may be trademarks of their respective owners.