The PRSA Dallas Chapter Will Address "The 2008 Trust Barometer: Who Do You Trust?" with Guest Speaker, Edelman Executive, Teresa Henderson

Business Wire,  April 28, 2008  

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DALLAS -- The Dallas Chapter of the Public Relations Society of America will host its monthly luncheon, Thursday, May 8 at the Park City Club in Dallas. The guest speaker is Teresa Henderson, Executive Vice President/Regional General Manager of Edelman Southwest. The program will begin at noon with registration and networking beginning at 11:30 a.m.

Edelman has polled "opinion elites" for nine years to determine the most credible, trusted sources of information. While "A person like yourself" continued to be the most trusted source, trust in business has dramatically increased, especially compared to government. For the first time, the study included young "Opinion Elites" (age 25-34) who had an even greater trust in business.

Who do you trust? Attendees will be amazed. Industries such as Technology, Finance and Consumer Goods are among the most trusted sectors, as well as being of critical importance to the North Texas economy.

Who don't you trust? (At least as much as you might think)

* Bloggers - They might be often quoted, but they often aren't believed. Especially not when compared with business media.

* CEO's - Think twice before you use your CEO as the primary message carrier; their credibility may be questioned.

* Religion - A tarnished image for most denominations.

When:   <
Thursday, May 8, 2008
Where:  <
Park City Club, 5956 Sherry Ln. Ste 1700, Dallas, TX
Time:   <
Registration begins at 11:30 a.m.
        <
Program begins at Noon
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Cancellations are due 3 days before the event. Cancellations can only be made by contacting Liz Kennedy at LKennedy79@aol.com. The online reservation form cannot be used to cancel a reservation.

All online reservations are closed the day before the event. You are welcome to attend, but payment must be made at the door. If you are not sure of the event date, please double-check before you complete this form. We are not responsible for RSVPs made the day before or the day of the meeting.

Teresa Henderson, Executive Vice President/Regional General Manager, Edelman Southwest

Teresa Henderson has 25 years of corporate and agency experience and is often tapped to provide executive media training and coaching and authors positioning papers and speeches for clients with complex issues to communicate.

Teresa joined Edelman Southwest in 2005 after spending more than six years with Ketchum.

Teresa holds a bachelor's degree in Journalism from Old Dominion University in Virginia. She presently serves on the executive board of directors for the local council of the Girl Scouts and acts as an executive board member for Dallas Bethlehem Center.

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