Business Services Industry
Jigsaw CEO and Co-Founder Shares Vision for Social Media Content at the Buying & Selling eContent Conference, April 14
Business Wire, April 8, 2008
SAN MATEO, Calif. -- Jigsaw, the online directory of business contact and company information built by and for its global membership, today announced that Jim Fowler, CEO and co-founder of Jigsaw, will participate on the panel discussion "Social Media and Business: Users Building Mission-Critical Content" at Buying & Selling eContent's ninth annual conference, "eMergence: Capitalizing & Selling eContent" in Scottsdale, AZ on April 14 at 2:30 pm MST.
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With the rise of user generated content, crowd-sourced information and wiki applications, it's now possible to quickly and efficiently harness superior information for incorporation into business best practices. As social media moves beyond the consumer play and into the enterprise sector, businesses must re-evaluate how to leverage these resources to build superior content. In this discussion, Fowler will share his experiences in using social media tools such as crowd-sourcing and wiki-based contribution methods, in order to create premium business contact data. Beyond improving the quality of data, Fowler will discuss how this user-generated content facilitates business best practices.
Buying & Selling eContent's ninth annual conference, "eMergence: Capitalizing & Selling eContent" will explore a broad range of topics affecting electronic content and content technology solutions. As part of the conversation, Jigsaw will contribute insight into how major enterprises and small businesses alike can use Jigsaw's online directory to empower employees with quality contact data.
About Jigsaw
Jigsaw (www.jigsaw.com) is an online directory for business contact and company information built by and for its global membership. Jigsaw provides low-cost and easy access to high-value business information that can be used to identify key decision makers and people for purposes such as sales, marketing, customer service, and recruiting. Jigsaw members, who have contributed more than 8 million business contacts from more than 600,000 companies since the database's launch in 2004, use Jigsaw to increase efficiency when searching for the business contact and company information they need to grow their business. Jigsaw is located in San Mateo, Calif., and is funded by Austin Ventures, El Dorado Ventures and Norwest Venture Partners.
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