Business Services Industry
RCN Business Services Offers New "Right-Sized" Programming Packages Designed Especially to Meet the Needs of Small to Medium-sized Business Owners
Business Wire, April 9, 2008
Specialized Packages Deliver the Right Service at the Right Price
HERNDON, Va. -- RCN Corporation (NASDAQ: RCNI), a leading provider of video, data, and voice services to residential, small business and commercial customers, announced today that it has launched four new programming packages geared to provide better choice for RCN's business customers.
"Business customers have told us that a full Digital Cable TV lineup is often far more programming than they need," said Brad Martin, RCN Business Services Sr. Director of Marketing and Operations. "When a business is forced to choose between a full lineup and nothing at all, many opt to pass on Cable TV service altogether. We responded with a set of packages that deliver a broad set of options configured to meet their requirements and budget."
These new streamlined programming packs are geared to appeal to gym, spa and fitness center patrons, small hotel or motel guests, nursing home, hospice center and hospital facilities and small office waiting rooms. While the RCN Business Services Programming Packs were developed with businesses of these types in mind, the packs are available to any business requiring a more limited and cost effective solution at their location.
With the four options now available, customers can select packages with a varied array of 15 to 28 channels at price points that all fall below $30 per outlet and are available when combined with phone or high-speed Internet service.
"We recognize that a one-size-fits-all approach doesn't satisfy the diverse customer types we serve," said John Baker, RCN Business Services Vice President and General Manager. "These packages deliver what customers in these segments tell us they want, and when backed by our outstanding Customer Care team, make RCN the best choice for Cable TV service."
The RCN Business Packs are available in RCN serviceable areas in New York, Chicago, Washington D.C., Boston and Pennsylvania.
About RCN Corporation
RCN (www.rcn.com) is a broadband, facilities-based competitive telecommunications provider delivering video, high-speed data, and voice services primarily to residential and small-medium business customers under the brand names of RCN and RCN Business Services, respectively. In addition, RCN also delivers on-net fiber-based high-capacity data transport and voice services to large commercial customers, primarily enterprises and carriers. This commercial business unit operates under the name RCN Metro Optical Networks and targets metropolitan central business districts. RCN constructs, operates, and manages its own networks primarily in the Northeast and Mid-Atlantic states and the Chicago area. The main metro and suburban areas where it operates include: Washington, D.C., Philadelphia and Lehigh Valley, New York City, Boston, and Chicago. (RCNI-G)
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