2K Sports Brings Out the Kid in Us with MLB® Superstars

Business Wire, August 26, 2008

Family-friendly mini games provide a unique MLB experience

NEW YORK -- 2K Sports, the sports publishing label of Take-Two Interactive Software, Inc. (NASDAQ: TTWO), today announced that MLB[R] Superstars, a baseball game that fans of all ages can enjoy, is scheduled to be available for the Wii[TM] home video game system from Nintendo this fall. MLB Superstars takes America's favorite pastime into a totally new realm by bringing fans' favorite players and teams out of their natural environments and showcasing them in over half a dozen different mini games that speak to the kid in all of us.

Fully utilizing the Wii's motion sensing capabilities and easy pick-up-and-play functionality, MLB Superstars puts a brand new spin on classic games with Baseball Pachinko, Baseball Bocci, and Baseball Golf.

On their own or with friends, MLB Superstars offers gamers a unique baseball experience with a wide variety of activities. Fans can play Mascot Dance and have their favorite mascot boogie to the rhythm of that funky beat, or have a smashing good time with the Green Monster game by becoming the first to smash down their wall with a baseball bat, swinging frantically to stop the Green Monster from crashing through! Gamers aim for the high score and win numerous trophies to outfit their player in a multitude of ways!

MLB Superstars, developed by Deep Fried Entertainment and published by 2K Sports, is not yet rated by the ESRB and will be available for Wii this fall. For more information, please visit www.2ksports.com.

About Take-Two Interactive Software

Headquartered in New York City, Take-Two Interactive Software, Inc., is a global developer, marketer, distributor and publisher of interactive entertainment software games for the PC, PLAYSTATION[R]3 and PlayStation[R]2 computer entertainment systems, PSP[R] (PlayStation[R]Portable) system, Xbox 360 and Xbox video game and entertainment systems from Microsoft, Wii, Nintendo DS[TM], Nintendo GameCube[TM] and Game Boy[R] Advance. The Company publishes and develops products through its wholly owned labels Rockstar Games, 2K Games, 2K Sports and 2K Play, and distributes software, hardware and accessories in North America through its Jack of All Games subsidiary. Take-Two's common stock is publicly traded on NASDAQ under the symbol TTWO. For more corporate and product information please visit our website at www.take2games.com.

All trademarks and copyrights contained herein are the property of their respective holders.

Major League Baseball trademarks and copyrights are used with permission of Major League Baseball Properties, Inc. Visit the official Major League Baseball website at MLB.com [c] MLBPA-Official Licensee, Major League Baseball Players Association. Visit www.MLBPLAYERS.com, the Players Choice on the web.

Wii and the Wii logo are trademarks of Nintendo.

Important Legal Information

This press release may contain forward-looking statements made in reliance upon the safe harbor provisions of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. The statements contained herein which are not historical facts are considered forward-looking statements under federal securities laws. Such forward-looking statements are based on the beliefs of our management as well as assumptions made by and information currently available to them. The Company has no obligation to update such forward-looking statements. Actual results may vary significantly from these forward-looking statements based on a variety of factors. These risks and uncertainties include the matters relating to the Special Committee's investigation of the Company's stock option grants and the restatement of our consolidated financial statements. The investigation and conclusions of the Special Committee may result in claims and proceedings relating to such matters, including previously disclosed shareholder and derivative litigation and actions by the Securities and Exchange Commission and/or other governmental agencies and negative tax or other implications for the Company resulting from any accounting adjustments or other factors. In addition, the Company has announced it is currently evaluating its strategic alternatives. Further risks and uncertainties associated with the Company's process to evaluate its strategic alternatives are as follows: the risk that key employees may pursue other employment opportunities due to concerns as to their employment security with the Company; the risk that the future trading price of our common stock is likely to be volatile and could be subject to wide price fluctuations; and the risk that stockholder litigation in connection with the Company's process to evaluate its strategic alternatives (including stockholder litigation relating to Electronic Arts Inc.'s tender offer to acquire the Company's outstanding shares that expired on August 18, 2008) or otherwise, may result in significant costs of defense, indemnification and liability. Other important factors are described in the Company's Annual Report on Form 10-K for the fiscal year ended October 31, 2007, in the section entitled "Risk Factors," as updated in the Company's Quarterly Report on Form 10-Q for the fiscal quarter ended April 30, 2008, in the section entitled "Risk Factors." All forward-looking statements are qualified by these cautionary statements and are made only as of the date they are made. This communication does not constitute an offer to sell or invitation to purchase any securities or the solicitation of an offer to buy any securities, pursuant to the Company's process to evaluate its strategic alternatives or otherwise.