Vantage Communications Named Finalist In 2008 PR News Platinum PR Awards

Business Wire, August 27, 2008

Campaign Garners Over 24 Million Unique Readers and Viewers for Client Product Launch

SAN FRANCISCO -- Vantage Communications today announced it is a finalist for the 2008 PR News Platinum PR Awards. A global technology PR firm, Vantage Communications is recognized for an extremely successful product launch for its client, eTelemetry. The launch resulted in national TV and business publication coverage - including ABC News and The Washington Post.

For the campaign, Vantage Communications' goal was to use eTelemetry's new bandwidth management tool to gain national media coverage - attracting the attention of key enterprise customers. The Vantage team utilized the fact that CBS Sports was streaming the 2007 NCAA basketball tournament live over the web during business hours to showcase the new product. The PR campaign resulted in phenomenal coverage, with over 24 million readers and viewers of the coverage. Additionally, it established eTelemetry's CEO as a thought leader in Internet monitoring.

A full case study was recently published by MarketingProfs, an online source for providing strategic and tactical marketing know-how for marketing and business professionals and also is available on our website.

"This is truly an exciting time for Vantage, as we were also recently named recipient of a Stevie Award for the Best PR Campaign by the 2008 Annual American Business Awards," said Ilene Adler, CEO of Vantage Communications. "The PR News Platinum PR award attracts entries from the largest agencies and companies. So being recognized by PR News for the tremendous work we do in partnership with our clients is extremely gratifying."

The winners for the 2008 PR News Platinum PR Awards will be announced October 3rd at an awards luncheon.

About Vantage Communications

With offices in San Francisco, New York and Orlando, Vantage is an award-winning public relations agency specializing in high technology, including semiconductors, VoIP, Web 2.0, cleantech, security, wireless, broadband, video, software, networking and optics. Most recently, Vantage was recognized with the Stevie Award for the Best PR Campaign by the 2008 Annual American Business Awards. The firm was formed in 1990, and changed its name from PR@vantage in 2008.