Research and Markets: Emerging Opportunities in Fruit and Vegetable Juices: New Markets, Key Innovation Trends Provides Insight Into Growth Opportunities By Region

Business Wire, Dec 16, 2008

DUBLIN, Ireland -- Research and Markets (http://www.researchandmarkets.com/research/422a2e/emerging_opportuni) has announced the addition of the "Emerging Opportunities in Fruit and Vegetable Juices: New Markets, Key Innovation Trends" report to their offering.

The health trend continues to dominate innovation in the soft drinks market, and as many consumers look to healthier alternatives to carbonated soft drinks, juices provide a convenient and tasty option. However, growth of the juices market in the US is slowing and is continuing at a steady rate in Europe. As manufacturers battle to grow sales in mature markets, the focus has been on product differentiation and developing juices that taste good and offer more than general health benefits. The '100% juice (not from concentrate)' category offers significant growth opportunities for drinks manufacturers, and manufacturers are also innovating in 'free from', functional, luxury and ethical drinks.

Emerging Opportunities in Fruit and Vegetable Juices is a new report that provides insight into growth opportunities by region and category in the juices market. This report analyzes current and future trends that are set to impact significantly on NPD in fruit and vegetable juices.

Key Topics Covered:

* Emerging Opportunities in Fruit and Vegetable Juices

* Executive Summary

* Growth opportunities in juices

* Innovation and NPD in the juices market

* Key trends in the juices market

* Conclusions

* Chapter 1 Introduction

* Chapter 2 Growth opportunities in juices

* Chapter 3 Innovation and NPD in the juices market

* Chapter 4 Key trends in the juices market

* Chapter 5 Conclusions

* List of Figures

* List of Tables

For more information visit http://www.researchandmarkets.com/research/422a2e/emerging_opportuni

Source: Business Insights