Wenda Harris Millard, President, Media, Martha Stewart Living Omnimeda, Elected Chairman of IAB Board of Directors

Business Wire, Feb 5, 2008

IAB Also Names Executives from AT&T and BabyCenter to Board of Directors

NEW YORK -- The Interactive Advertising Bureau (IAB) announced today that its Board of Directors has elected Wenda Harris Millard as Chairman. Millard has served as Vice Chair of the IAB Board of Directors since September 2007 and on its Executive Committee since 2003. She assumes her new role from Jim Spanfeller, who had been Chairman since 2006 and will continue to serve on the Board of Directors and on the Board's Executive Committee.

The IAB also announced the election of two new members to its Board of Directors, Tina Sharkey, Chairman and Global President, BabyCenter, and Mark Collins, Vice President, Consumer Data, AT&T's wireless unit.

"We are thrilled that Wenda has been elected to chair the Board of the IAB - a key industry role that will benefit from her extraordinary talents and commitment to the interactive sector," said Randall Rothenberg, President and CEO of the IAB. "We are also pleased that Tina and Mark have joined the board, bringing new dimensions to our work at a time when the industry is continuing to experience dramatic innovation and change. BabyCenter represents one of the interactive industry's great advances in branded content, and AT&T is a prime innovator in mobile marketing. We look forward to their expert contributions."

With these recent additions, the IAB's Board of Directors is now comprised of interactive organizations from across the breadth of platforms and technologies, reflecting the industry's enormous growth and consumers' increased appetite for and adoption of interactive media. Interactive advertising revenues were on track to exceed $20 billion in 2007, according to research by the IAB and Price Waterhouse Coopers.

In additional news, the IAB also announced that Ms. Millard, Mr. Spanfeller and Ms. Sharkey will be among the industry leaders playing key roles at its first ever off-site annual meeting, February 22-24 in Phoenix, Arizona. Entitled Ecosystem 2.0--Driving Growth in Digital Marketing, the conference features an unprecedented lineup of industry leaders from media companies, marketers, and agencies coming together to address the most pressing issues facing the interactive marketing and advertising market. For more information on Ecosystem 2.0, please visit http://www.iab.net/events_training/ecosystem20/overview.> The IAB Board of Directors 2008

Tim Armstrong, Google Inc.*

Neil Ashe, CNET Networks, Inc.*

Michael Barrett, Fox Interactive Media/MySpace

John Battelle, Federated Media

Bob Carrigan, President, IDG Communications, Inc.

Sarah Chubb, President, CondeNet

Mark Collins, AT&T

Ned Desmond, Time Inc

Jonathan Ewert, LookSmart

Joe Fiveash, The Weather Channel Interactive

Mitch Golub, Cars.com

Mike Hard, Microsoft Digital Advertising Solutions*

Peter Horan, IAC

David Karnstedt, Yahoo!

Patrick Keane, CBS

Randy Kilgore, Tremor Media

Leon Levitt, Cox Newspapers

Caroline Little, Washington Post Newsweek Interactive

Dave Madden, WildTangent

Riley McDonough, WebMD Health

Wenda Harris Millard, Martha Stewart Living Omnimedia (Chairman)*

Dave Moore, 24/7 Real Media, Inc. (Secretary)*

Dave Morgan, AOL*

Peter Naylor, SVP, NBC Universal

Martin Nisenholtz, New York Times Company*

David Payne, CNN.com

Lance Podell, Seevast

Randall Rothenberg, Interactive Advertising Bureau (President & CEO)*

Javier Saralegui, Univision Online

Warren Schlichting, Comcast Spotlight

Tina Sharkey, BabyCenter

Tad Smith, Reed Business

Jim Spanfeller, Forbes.com*

Steve Wadsworth, Walt Disney Internet Group*

Jeff Webber, USATODAY.com

Matt Wise, Q Interactive

Dave Yovanno, ValueClick Media

Bruce Gordon, Walt Disney Internet Group, ex-officio (Treasurer)*

Rich LeFurgy, Archer Advisors, ex-officio*

* Member of Executive Committee

About the IAB:

Founded in 1996, the Interactive Advertising Bureau (www.iab.net) represents over 450 leading interactive companies that actively engage in and support the sale of interactive advertising. IAB members are responsible for selling over 86% of online advertising in the United States. On behalf of its members, the IAB is dedicated to the continuing growth of the interactive advertising marketplace, of interactive's share of total marketing spend, and of its members' share of total marketing spend. The IAB evaluates and recommends standards and practices, fields interactive effectiveness research, and educates marketers, agencies, and media companies, as well as the wider business community, about the value of interactive advertising.

Biographies of Members Highlighted within this News Announcement:

WENDA HARRIS MILLARD

Millard is President, Media at Martha Stewart Living Omnimedia (MSLO), overseeing MSLOs media businesses, which include Publishing, Internet and Broadcasting. Previously she held senior positions at Yahoo!, Ziff Davis Media, DoubleClick, SRDS, Family Circle and Adweek magazines. Millard has received numerous industry awards including the American Advertising Federations Silver Medal Award as Advertising Person of the Year. Advertising Age named her a Digital Media Master, acknowledging her as one of the 20 most influential executives in interactive media.