AWNY Presents "What's Hot in PR? Digital Rules Politics '08", January 23

Business Wire,  Jan 15, 2008  

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Media Experts Look at Blogosphere's Impact on Presidential Politics

NEW YORK -- With results already in for the Iowa Caucuses and the New Hampshire Primary, and Michigan weighing in today, Campaign '08 promises to be unlike any other--with new media transforming the race. Or is it? Women Executives in Public Relations (WEPR), a special sector of Advertising Women of New York (AWNY), has assembled a panel of experts to examine what impact digital media is having on this election and the nation's political process, and how PR and advertising strategists are changing their tactics.

Moderated by Christianne Klein, ABC News anchor and correspondent , panelists Jon Fine, Business Week's media columnist, Andrew Rasiej, the founder of Personal Democracy Forum and blogger Liza Sabater, founder of culturekitchen.com and publisher of daily gotham.com, will discuss what tactics work best to put a candidate in the lead in this "all politics/all the time" environment. And what corporate America might learn from these digital trailblazers.

WHO: Advertising Women of New York

WHAT: "What's Hot in PR? Digital Rules Politics '08"

WHEN: Wednesday, January 23, 2008, 7:45 a.m. to 9:30 a.m.

WHERE: MSN, 1290 Avenue of the Americas--6th floor

CONTACT: Liz Schroeder, AWNY, 212-221-7969, liz@awny.org; or Chris Pagano, Pagano & Co. PR, 212-213-2851, paganopr@aol.com.

Founded in 1912 as the first women's association in the communications industry, AWNY now boasts a membership of more than 1300 dynamic, influential women and men in the advertising, marketing, media, promotion and public relations fields. AWNY is an active affiliate of the American Advertising Federation. For further information about AWNY, please visit www.awny.org.

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