Stylish, Ultra-Compact Samsung Printers Now Available Nationwide

Business Wire, Jan 6, 2008

World's Most Compact Printers Are Both Stylish and Easy to Use

LAS VEGAS -- Samsung Electronics America, Inc., a subsidiary of Samsung Electronics Corporation, the world's second largest manufacturer of laser printers, announced today the nationwide distribution of its uniquely designed, monochrome single function (the ML - 1630) and multifunction laser printer (the SCX - 4500). Both printers utilize Samsung's leadership in design and innovation by crafting a contemporary high gloss black shell encasing their exclusive ultra quiet engine, ideally equipped for the any office or home environment.

Due to its style and functionality, the ML - 1630 and SCX - 4500 printers were named 2008 CES Innovations Honorees. These printers will be showcased alongside a select lineup of Samsung's professional series printers during CES 2008 at the Samsung booth, #11033 in the Central Hall of the Las Vegas Convention Center from January 7 - 10.

Samsung's new, innovative laser printers are not only stylish - they are designed for high performance, with fast print speeds of up to 17 pages per minute, 5K monthly duty cycle and industry-recognized printer reliability. The SCX - 4500 takes that work capability further with its quick copy speeds, blue LED status indicator lights for PC free operation, and high-resolution color scanning capabilities.

"Samsung is consistently looking for opportunities to enrich and diversify the global printer market," said Ken Colby, senior product manager, Samsung Electronics America, Inc. "We are thrilled to now offer our consumers nationwide, our unique lineup of slim, sleek and silent printers so they can not only work with reliable products that they have come to know with the Samsung brand, but they can work in style."

The ML - 1630 and SCX - 4500 are also designed to address common user concerns with button-less touch-sensor panels that reduce the user interface, a semi-automatic paper tray for easy paper replacement, guided toner path to ensure easy toner replacement plus easily recognizable warning lights, all to ensure the devices are extremely easy to use and maintain. Beginning mid-January Samsung printers will be available at most national retailers, and national online websites. MSRP for the SCX - 4500 is $299 and $199 for the ML - 1630. For additional information, visit www.samsung.com/us/ml1630 or www.samsung.com/us/scx4500.> About Samsung Electronics America Printers, Information Technology Division

Samsung's Information Technology Division (ITD) markets a complete line of award-winning color and monochrome laser printers and is part of Samsung Electronics Corporation, the #2 manufacturer of printers in the world. Samsung's ownership of its printer manufacturing, development process, and research and design gives the company a significant competitive advantage. Through its printer customer solutions group, Samsung is equipped to deliver superior, differentiated printing technology solutions. Samsung ITD is a definitive leader in the emerging color laser marketplace and poised to capture an increased percentage of the color laser printer market share by 2010. For additional information on Samsung's printers, visit www.samsung.com or call 1-800-SAMSUNG.

About Samsung Electronics

Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2005 parent company sales of US$56.7 billion and net income of US$7.5 billion. Employing approximately 128,000 people in over 90 offices in 51 countries, the company consists of five main business units: Digital Appliance Business, Digital Media Business, LCD Business, Semiconductor Business and Telecommunication Network Business. Recognized as one of the fastest growing global brands, Samsung Electronics is a leading producer of digital TVs, memory chips, mobile phones, and TFT-LCDs. For more information, please visit www.samsung.com.