ClickTorch Launches Latest in Intelligent Web Recommendation Systems

Business Wire,  July 16, 2008  

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ELFORD, England -- ClickTorch, the UK web artificial intelligence experts have launched the latest version of their product and content recommendation system. Utilising the power of intelligent learning ClickTorch can be quickly and simply installed on most websites to provide visitors with highly relevant recommendations on products or content they are likely to be interested in.

Speaking about the launch, CEO Paul Edmunds commented "ClickTorch is the latest generation recommendation technology that continually learns the more it is used. Using artificial intelligence we are able to predict and suggest what a user is likely to be interested in. Our Predictive Content and Predictive Search is far more accurate than many of the current recommendation systems available."

Unlike some systems based on "customers who bought, also bought" or those using a history of visitors with a similar demographic, ClickTorch harnesses the knowledge of each individual website click to build an accurate picture of a visitor's likely interests, leading them through to those individual products or content pages. ClickTorch has been shown to improve the journey through a website for over 60% of buyers.

One client saw an increase in like for like conversions of 20% within 30 days of going live. And with prices based on conversion, the system pays for itself. "This software has enabled me to give my visitors Amazon style recommendations at a fraction of the cost." said Gurmukh Mancchanda, Director of Funky Accessories.

With simple and affordable pricing, ClickTorch is within reach of all sizes of ecommerce, media or social website. Additionally ClickTorch is quick and simple to set up, using Google like tracking tags and doing away with the hassle of having to set up rules or download large amounts of historical customer data.

"Making website content much more relevant to visitors is now an essential competitive tool to help keep ahead of the competition." said Paul, ClickTorch CEO. "With many site owners spending good money on getting visitors to the site, using personalised recommendations is the clear way to keep them on the site for longer and increase their potential to purchase."

About ClickTorch

Founded in 2007 by Oxford graduated CEO, Paul Edmunds, ClickTorch provides the latest in next generation web based recommendation software. Delivering highly targeted and relevant content or product recommendations to customers to increase conversion rates, content relevance and revenues. For more information visit www.clicktorch.com

Keyword Tags:

checkout, content recommendation system, conversion rates, ecommerce, ecommerce software, ecommerce solution, personalisation, personalization, predictive search, recommendation technology, shopping cart, shopping cart software, web 3.0

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