Research and Markets: The Essential Guide to Older Americans: A Changing Market, 5th Edition

Business Wire,  July 16, 2008  

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DUBLIN, Ireland -- Research and Markets (http://www.researchandmarkets.com/research/0bcb55/older_americans_a) has announced the addition of the "Older Americans: A Changing Market, 5th Edition" report to their offering.

This report gives you the facts on the demographics and socioeconomic status of 55-plus consumers, a segment of the population that is rapidly changing and expanding as it fills with well-educated Baby Boomers. It describes the rising labor force participation among men and women aged 55 and older. It examines their health, and gives you population projections and estimates of household wealth. New to this edition are data from the Bureau of Labor Statistics' fascinating American Time Use Survey.

Older Americans: A Changing Market is designed for easy use. It is divided into ten chapters, organized alphabetically -- Education, Health, Housing, Income, Labor Force, Living Arrangements, Population, Spending, Time Use (new chapter), and Wealth.

Because older people are more likely to vote than younger adults, the number-one priority of politicians, policymakers, and businesses in the years ahead will be catering to the wants and needs of people aged 55 and older.

What you get in Older Americans: 392 pages, table of contents, list of 223 tables, list of 92 illustrations, glossary, bibliography, index.

Key Topics Covered:

- Education
- Health
- Housing
- Income
- Labor Force
- Living Arrangements
- Population
- Spending
- Time Use
- Wealth
- List of Tables
- List of Illustrations

For more information visit http://www.researchandmarkets.com/research/0bcb55/older_americans_a.

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