Business Services Industry
The Economy is the Number One Issue in the Election, the Latest CNN/Opinion Research Corporation Poll Shows
Business Wire, July 3, 2008
PRINCETON, N.J. -- Opinion Research Corporation (an infoGROUP Company) (NASDAQ:IUSA) reported today that the economy is the number one issue for Americans in the Presidential campaign. In the latest CNN/Opinion Research Corporation Poll conducted June 26-29, 58% of registered voters cited the economy as extremely important in their vote for President. This is up from 45% of respondents in January 2008. The war in Iraq also remains an important issue for voters, 50% of whom said it was extremely important to their vote. Other issues shown to be extremely important were:
-- < < Gas 48% -- < < He- 47% -- < < Te- 45% -- < < Ed- 44% -- < < So- 41% -- < < Ta- 40% -- < < Im- 34% -- < < En- 33% -- < < Fo- 29% -- < < Gun 26% -- < < Ab- 24% -- < < Ra- 19% -- < < Po- 16%
In the same poll, 51% of Americans said that foreign trade is a threat to the U.S. economy. There was a noted difference of opinion on that point among age and income groups; 56% of respondents over 50 years old saw foreign trade as a threat vs. 33% who saw it as an opportunity. Younger Americans (18-49) are evenly split as to whether foreign trade is a threat or an opportunity at 47% each. Among Americans earning less than $50,000, 60% view foreign trade as a threat vs. 33% who saw it as an opportunity. This contrasts to 51% of Americans earning more than $50,000 who saw foreign trade as an opportunity vs. 42% who saw it as a threat.
The CNN/Opinion Research Corporation Poll was conducted by Opinion Research Corporation by telephone on June 26-29, 2008. The results for the questions about the election are based on responses from 906 registered voters and have a sampling error of /- 3.5% pts. The results to the questions regarding foreign trade are based on interviews with 1,026 adult Americans. The margin of error for this total sample is /- 3% pts, and the margin of error for the age and income breakouts is /- 4.5% pts.
About Opinion Research Corporation
Opinion Research Corporation, an infoGROUP company, has offered innovative solutions to the toughest market research challenges of clients worldwide since 1938. Since the 1960s, ORC has conducted CARAVAN, the USA's longest continuously running consumer omnibus, which is the model for the Small Business CARAVAN. In addition, the firm has been conducting national, speech reaction, state and flash/overnight polls for CNN since April 2006. To learn more, visit www.opinionresearch.com.
About infoGROUP
infoGROUP (www.infoGROUP.com) (NASDAQ: IUSA), founded in 1972, is the leading provider of business and consumer databases for sales leads & mailing lists, database marketing services, data processing services and sales and marketing solutions. Content is the essential ingredient in every marketing program, and infoGROUP has the most comprehensive data in the industry, and is the only company to own 12 proprietary databases under one roof. The infoGROUP database powers the directory services of the top Internet traffic-generating sites. Nearly 4 million customers use infoGROUP's products and services to find new customers, grow their sales, and for other direct marketing, telemarketing, customer analysis and credit reference purposes. infoGROUP headquarters are located at 5711 S. 86th Circle, Omaha, NE 68127 and can be contacted at (402) 593-4500. To know more about Sales Leads, click www.infoGROUP.com. To get a 72-hour free trial and 100 free sales leads, click www.salesgenie.com.
Statements in this announcement other than historical data and information constitute forward looking statements that involve risks and uncertainties that could cause actual results to differ materially from those stated or implied by such forward-looking statements. The potential risks and uncertainties include, but are not limited to, recent changes in senior management, the successful integration of recent and future acquisitions, fluctuations in operating results, failure to successfully carry out our Internet strategy or to grow our Internet revenue, effects of leverage, changes in technology and increased competition. More information about potential factors that could affect the company's business and financial results is included in the company's filings with the Securities and Exchange Commission.
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