Business Services Industry
Goodmail Systems Executives to Present at Industry-Leading Marketing and Advertising Conferences This Month
Business Wire, June 11, 2008
Peter Horan and Jordan Cohen to Lead Sessions at IAB Connect 2008 and DM Days New York
MOUNTAIN VIEW, Calif. -- Goodmail Systems[R], creator of CertifiedEmail[TM], the industry's standard trusted class of email, today announced that Chief Executive Officer Peter Horan and Senior Director of Industry Relations Jordan Cohen will be featured speakers at IAB Connect 2008 in Mexico City and DM Days New York, respectively.
IAB Connect 2008
On June 26, at 11:45 CDT at the Banamex Center in Mexico City, Peter Horan will deliver a keynote address to internationally renowned experts in marketing and advertising at this Interactive Advertising Bureau-sponsored summit. Horan will present his vision of the future of media and advertising businesses, and discuss how brands and publishers can most effectively embrace and better-serve today's digitally savvy consumers.
DM Days New York
Today, June 11, at 2:00 pm EDT at DM Days NY at the Javits Convention Center in New York City, Jordan Cohen and the National Geographic Society's eMarketing Manager, Lauren Skena, will co-present "Email Marketing 2008: Capture Data, Build Relevancy." They will discuss trends and developments affecting email marketers and deliver a series of best practice recommendations and case studies to senior-level direct and interactive marketing professionals.
About Goodmail Systems
Goodmail Systems makes CertifiedEmail[TM], the industry standard class of trusted email. CertifiedEmail provides a safe and reliable means for consumers to easily identify authentic email messages from legitimate commercial and nonprofit email senders. Each CertifiedEmail is sent with a cryptographically secure token that assures authenticity, and is marked in the inbox with a unique blue ribbon envelope icon, enabling consumers to visually distinguish email messages which are real and sent from email senders with whom they have a pre-existing relationship. Available to email senders meeting strict standards for best practices and low complaint rates, it is the only class of email available that assures delivery of all opt-in email messages to the inbox, with links and images automatically rendered intact, yielding measurable improvements in email campaign effectiveness. CertifiedEmail has been adopted by seven of the nation's top ten email mailbox providers, and is in use by over 500 commercial brands and 200 government agencies and nonprofits. It is supported in North America and Europe by a wide network of email platforms and service providers. For more information, please visit www.goodmailsystems.com.
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