David J. Moore, Chairman and CEO, 24/7 Real Media, Inc. Elected Vice Chair of IAB

Business Wire, June 18, 2008

IAB Also Elects Six New Directors to Its Board and Appoints New Members to Its Executive Committee

NEW YORK -- The Interactive Advertising Bureau (IAB) today announced that its Board of Directors has elected David J. Moore as Vice Chair. In addition, others elected to the Board were Lynda Clarizio, President, AOL/Platform A; Cesar Conde, EVP & Chief Strategy Officer, Univision; Greg D'Alba, EVP & Chief Operating Officer, CNN Advertising Sales and Marketing; Gordon McLeod, President, The Wall Street Journal Digital Network; and Christopher Ma, VP, The Washington Post Company; Joseph. Rosenbaum, partner, Business & Finance Group of Reed Smith LLP, was elected Secretary ex-officio of the Board of Directors.

Mr. Moore, who has served on the IAB Board of Directors since 2001 and its Executive Committee since 2005, is Chairman and CEO of 24/7 Real Media, Inc., a leading global digital marketing company that offers an award-winning ad serving, targeting, tracking, and analytics platform, along with powerful search marketing technology and a global network of Web sites.

"Dave embodies the best combination of entrepreneurship and business acumen in the interactive advertising industry," said Wenda Harris Millard, Co-CEO and President of Media, Martha Stewart Living Omnimedia, and Chair of the IAB. "We are thrilled that he is increasing his role at the IAB at this exciting time."

Mr. Moore led 24/7 Real Media's growth from start-up to its current position as a leader in digital marketing. He is a respected industry veteran with over 30 years experience in new media property development. Mr. Moore is a compelling speaker and seasoned executive with expertise in all facets of the digital advertising industry. Throughout his career, Mr. Moore has held positions at companies such as Turner Broadcasting and Viacom. He co-founded Petry Interactive, which eventually became 24/7 Real Media.

Mr. Moore has also served as a director of Local Matters, Inc., a provider of Internet, voice and wireless technology solutions, since March 2004 and as Chairman since March 2006. In addition, he serves on the board of Our Stage and Auditudes, early stage Internet companies, and on the board of directors of the Advertising Education Foundation (AEF) since May 2007.

"I look forward to working with the IAB and its Board to further the important mission of growth for the entire interactive media ecosystem," said Mr. Moore. "This is a dynamic industry with incredible new technologies emerging every day that continue to change the face of the consumer experience and the IAB's important work moves us forward. I'm thrilled and privileged to be taking on this role."

"The IAB Board is integral to our ability to guide the industry and having someone with Dave's industry expertise and vision as our vice chair will keep us on course as an organization," said Randall Rothenberg, president and CEO of the IAB. "I am honored to work with one of the great visionaries in the interactive advertising industry."

Today the IAB also announced two new appointments to its Executive Committee which oversees the activities of the Board as it relates to the operations of the association.

The two new members of the Executive Committee of the IAB Board of Directors are:

Lynda Clarizio, President, AOL/Platform A
Joseph Rosenbaum, Partner, Reed Smith, LLP

The Executive Committee of the IAB Board of Directors includes (new members of the Executive Committee are indicated *):

[TABLE OMITTED]

The six new members of the IAB Board of Directors are:

Lynda Clarizio, President, AOL/Platform A
Cesar Conde, EVP, & Chief Strategy Officer, Univision
Greg D'Alba, EVP & Chief Operating Officer, CNN Advertising Sales
Christopher Ma, Vice President, The Washington Post Company.
Gordon McLeod, President, The Wall Street Journal Digital Network
Joseph Rosenbaum, Partner, Reed Smith LLP (Secretary, ex-officio)

The full list of the IAB Board of Directors: (new members of the Board indicated with*):

[TABLE OMITTED]

About the IAB:

Founded in 1996, the Interactive Advertising Bureau (www.iab.net) represents over 375 leading interactive companies that actively engage in and support the sale of interactive advertising. IAB members are responsible for selling over 86% of online advertising in the United States. On behalf of its members, the IAB is dedicated to the continuing growth of the interactive advertising marketplace, of interactive's share of total marketing spend, and of its members' share of total marketing spend. The IAB evaluates and recommends standards and practices, fields interactive effectiveness research, and educates marketers, agencies, and media companies, as well as the wider business community, about the value of interactive advertising.

Biographies of New Members of the IAB Board of Directors

LYNDA CLARIZIO

Lynda Clarizio is President of Platform-A. Clarizio has been President of Advertising.com, one of the key businesses that makes up Platform-A. In this new, expanded role, Clarizio will lead the industry's largest online advertising network. She will report to AOL President and Chief Operating Officer Ron Grant. Prior to joining Advertising.com in May 2006, Clarizio held several executive positions at AOL.