The Bon-Ton Stores, Inc. Announces Participation in the Piper Jaffray 2008 Consumer/Industrial Growth Conference

Business Wire, June 2, 2008

YORK, Pa. -- The Bon-Ton Stores, Inc. (NASDAQ: BONT) today announced that management will participate in the Piper Jaffray 2008 Consumer/Industrial Growth Conference in New York City at the St. Regis Hotel. Bud Bergren, President and Chief Executive Officer, and Keith Plowman, Executive Vice President and Chief Financial Officer, are scheduled to present on Tuesday, June 10, 2008 at 4:00 p.m. Eastern Time.

The presentation will be available through a web broadcast on the Company's website. To access the presentation, please visit the Company's website at http://investors.bonton.com.

The Bon-Ton Stores, Inc. operates 280 department stores, which includes eleven furniture galleries, in 23 states in the Northeast, Midwest and upper Great Plains under the Bon-Ton, Bergner's, Boston Store, Carson Pirie Scott, Elder-Beerman, Herberger's and Younkers nameplates and, under the Parisian nameplate, three stores in the Detroit, Michigan area. The stores offer a broad assortment of brand-name fashion apparel and accessories for women, men and children, as well as cosmetics and home furnishings. For further information, please visit the investor relations section of the Company's website at http://investors.bonton.com.