Productivity and Security Benefits Drive the Adoption of Telematics in School Buses in the North American Markets

Business Wire, June 30, 2008

DUBLIN, Ireland -- Research and Markets (http://www.researchandmarkets.com/research/9cda9a/north_american_sch) has announced the addition of Frost & Sullivan's new report "North American School Bus Telematics Markets" to their offering.

Productivity and Security Benefits Drive the Adoption of Telematics in School Buses

The growing need to track and monitor school buses in order to ensure the security of students and enhance the productivity and profitability of school bus fleet operations has led to the genesis and development of the school bus telematics market in North America. With the increasing student transportation complexity, school authorities and transportation officials are in immediate need of fast and secure access to real-time information on the location and performance of school buses. Furthermore, in an environment of shrinking district school budgets, school districts require cost-effective solutions that offer tangible return on investments through enhanced operational efficiencies of their school bus fleets. Incorporation of advanced and innovative communication, monitoring, inspection, and sensing technologies is expected to continuously contribute to the market's development in the future.

Declining hardware costs, high replacement demand, and robust platforms for the integration of advanced safety-focused applications are driving the growth of the hardware market, which includes in-vehicle hard-mount telematics equipment that enables two-way information exchange. Total market revenues are projected to grow at a compound annual growth rate (CAGR) of 23.0 percent between 2007 and 2014. "The ability to facilitate mobile resource management and machine-to-machine communications will accelerate the growth of the school bus telematics market in the medium to long term," notes the analyst of this research service. "Student and driver monitoring and tracking, remote vehicle performance monitoring, and prognostics will support the next waves of unit shipment growth."

School bus Telematics Services Market Set for Good Growth

The services market is more competitive and dynamic than the hardware market, and is expected to grow faster than the hardware market, as new applications and service offerings proliferate and augment the value proposition of school bus telematics. Services encompass various features and applications spanning security, productivity maximization, back-office automation, inspection, and tracking and location, among others. In the short term, solutions focused on safety, security, and operational efficiency enhancement are likely to emerge as prime market movers, fueling subscriber base and revenue growth for the services market.

"Overall, the school bus telematics market in North America is an emerging market driven by advanced communication technologies, innovative and pertinent applications, and increasing concerns regarding student safety and security and school bus fleet productivity maximization," says the analyst. "The market generated revenues worth $25.9 million in 2007, of which $10.2 million was attributed to the hardware systems market and $15.7 million to the services market."

This Frost & Sullivan research service titled North American School Bus Telematics Markets provides a comprehensive analysis of the various market segments that coalesce to form the North American school bus telematics market. The study features an extensive analysis of the constituent hardware and services markets, capturing the market engineering, competitive, and strategic aspects. It also investigates and forecasts the existing and upcoming market and technology trends, and presents the unit shipment, revenues, subscriber base, and price forecasts for the 2004-2014 period. The study identifies key challenges incumbent on the market participants and presents strategic recommendations to achieve growth as the market matures.

Key Topics Covered:

EXECUTIVE SUMMARY

- Executive Summary

TOTAL SCHOOL BUS TELEMATICS MARKET

- Market Overview

- Drivers and Restraints

- Quantitative Analysis

- Challenges and Opportunities

- Competitive Analysis

- Market and Technology Trends

SCHOOL BUS TELEMATICS HARDWARE MARKET

- Market Overview

- Market Drivers and Restraints

- Quantitative Analysis

- Competitive Analysis

SCHOOL BUS TELEMATICS SERVICE MARKET

- Market Overview

- Market Drivers and Restraints

- Quantitative Analysis

- Competitive Analysis

MARKET PARTICIPANT PROFILES

- Market Participant Profiles

APPENDIX

- Abbreviations and Equations

DECISION SUPPORT DATABASE

- Decision Support Database

For more information visit http://www.researchandmarkets.com/research/9cda9a/north_american_sch