TEKgroup Increases Respected Client List While Serving Industry-Specific Online Newsroom Needs

Business Wire, June 4, 2008

POMPANO BEACH, Fla. -- Already serving an impressive roster of clients including Ford Motor Company, Delta Air Lines, Inc., Walgreens, CIGNA and the Public Relations Society of America, TEKgroup International, Inc. continues to be the trusted pioneer of online newsroom software. "We've seen increased realization that online newsrooms are indeed a necessary interaction center between journalist and communicator," stated Ibrey Woodall, Director of Marketing and Sales at TEKgroup International, Inc. "Our 2008 Online Newsroom Survey clearly relays the elements and functions that journalists want most from a true online newsroom. Most of these are rarely present in a basic website that contains a list of press releases."

Several new clients such as T.J. Maxx, Marshalls, Vehix, Prudential Financial, Upromise, NexTier Bank, Express Employment Professionals, O'Keefe Brands for National Association of Broadcasters, Bristol-Myers Squibb, Inova Health System, Healthcare Information and Management Systems Society (HIMSS), American Association of Clinical Endocrinologists (AACE), Peak Pilates, Health Net, Silicon Laboratories, Harrisburg Area Community College (HACC), and Oxford Area Community Schools have joined the TEKgroup stable.

"Although every organization should have certain assets in their online newsroom, we do identify the need to use the online newsroom in ways inherent to a particular industry," remarked Steve Momorella, partner and co-founder for TEKgroup International, Inc. "For example, our automotive industry clients will definitely be more prone to post press kits that include technical specifications, while retailers will have a need for a larger photo gallery. Travel and entertainment industry clients will benefit by using more audio and video."

Results from the 2008 Online Newsroom Survey indicate that the most important components of an online newsroom encompass searchable archives, public relations contacts, press releases, background information, photographs, product information/press kits, crisis communications, executive biographies, events, and financial information.

About TEKgroup International, Inc. - http://www.tekgroup.com

TEKgroup International, Inc., an award-winning Internet software and services company, develops E-business software solutions for the public relations industry. TEKgroup clients include Accenture, Best Buy, Carlson Hotels Worldwide, CIGNA, Delta Air Lines, Inc., Detroit Lions, Ford Motor Company, Prudential Financial, VMS, Volkswagen, Walgreens and the Public Relations Society of America.