Regence Selects Zynchros.com for Integration into Pharmacy Services Operations

Business Wire, June 9, 2008

Zynchros Assisting Regence in Delivering Actionable Formulary Data to Internal Systems and External Partners

SEATTLE -- Zynchros, Inc., the leader in pharmacy quality management solutions and Regence, the largest health insurer in the Northwest/Intermountain Region announced today that Regence has selected the Zynchros.com platform for the creation, management and distribution of their Medicare Part D and commercial formularies.

Regence started with the Part D Pro module and successfully created and submitted their Medicare Part D formularies for the 2009 coverage year as well as all required supplemental filings. In addition to Part D Pro, Regence will be utilizing the Commercial Plan Pro module and additional formulary translation and integration services.

"We are very pleased with our selection of the Zynchros.com PQM platform," said Lynn Nishida, director of clinical pharmacy services for Regence. "Our experience during the Part D submission using the Zynchros platform has been very positive. As next steps, we're eager to use the Zynchros commercial module that assists plans in managing their commercial formulary. We recognize the great advantages in using the Zynchros platform as the foundation to track and manage our formulary as well as integrate formulary information that will enhance dissemination of formulary information to our members."

"Regence's plan for the utilization of the Zynchros.com platform and the integration and distribution of their formulary data to lower operating costs while providing their members more and better information about their pharmacy benefits is a great example of the benefits of digital healthcare," said Marc Lilly, CEO of Zynchros. "We are excited to be part of Regence's PQM strategy."

ABOUT REGENCE

Regence is the largest health insurer in the Northwest/Intermountain Region, serving nearly three million members as Regence BlueShield of Idaho, Regence BlueCross BlueShield of Oregon, Regence BlueCross BlueShield of Utah and Regence BlueShield (in Washington). Each plan is a not-for-profit independent licensee of the Blue Cross and Blue Shield Association. Regence is committed to improving the health of our members and our communities, and to transforming our health care system. For more information, please visit www.regence.com.

ABOUT ZYNCHROS, INC.

Founded in 2000, privately-held Zynchros serves Health Insurers, Pharmacy Benefit Managers (PBMs) and Healthcare IT vendors with a family of on-demand solutions and services. The company's offerings are designed to simplify Medicare Part D regulatory reporting, effectively manage formulary data, and to streamline the flow of pharmacy information among healthcare constituents. Headquartered in Seattle, WA, the company's solutions are used by many leading health insurance plans and PBMs to control pharmacy benefit costs, and to effectively leverage e-Prescribing and Electronic Health Records (EHR) initiatives. To learn more please visit our web-site at www.zynchros.com or call 1-866-ZYNCHROS (866-996-2476).