PromSpot.com: The Annual Hot List for Prom 2008

Business Wire, March 11, 2008

-- Proms Go Green, Fashions with Sexy Backs Rule, and Hair Gets a Rocker Chic Edge --

NEW YORK -- Empowered, opinionated, and vocal, teens definitely want their voices to be heard and to make an impact on the world, whether it be related to social action, fashion, or music. So what's the scoop for their proms this year? PromSpot.com, the leading one-stop prom-planning site, announces its hot list for 2008.

Here's what's hot and what's not for prom 2008:

PROMS WITH A SOCIAL PURPOSE: PROMS GO GREEN

Inspired by Leo DiCaprio, Live Earth, Al Gore, and the growing green movement that's sweeping the country, students are opting for eco-friendly proms this year. With their pre-prom parties, prom decor, dresses, and transportation, prom-goers are doing their part to help the environment. Decor alternatives (like candles or eco-friendly bulbs instead of conventional lighting and live plants instead of centerpieces), paperless tickets, low-emission cars, and dresses made of eco-friendly fabrics are just a few of the ways teens are going green.

FASHION: BACK IN ACTION

Subtle sultry appeal is the look for prom season, and it's all about the back. Girls are donning back-plunging dresses with unique accents like a corseted back, oversized bow, or bold embellishments. This look scores points with parents as well because it's not overly revealing yet teens still feel flirty. See PromSpot.com's brand-new '08 Dress Trends Gallery for more styles at http://www.promspot.com/fashion

HAIR: ROCKER CHIC

Edgy yet contemporary is in for hair this prom season with rocker-inspired 'dos--think Gwen Stefani and Ashlee Simpson--taking center stage. From pompadour updos to sleek ponytails to trendy braids, the rocker look is replacing the ethereal styles of last season. And no rocker gal is complete without some extra adornment: Accessories like thin headbands add one final kick to this hairstyle. For 100 more ideas, check out PromSpot.com's Hairstyle Gallery http://www.promspot.com/hair

BEAUTY: EYE-DEFINING DRAMA

With fans that include Beyonce and Jessica Alba, a little eye-defining drama with simple, chic, and understated lips and blush is a makeup must this year. Liner is huge this prom season in metallic shades like gold, silver, pewter, and bronze, as well as bright colors like teal, purple, blue, green, and pink. And even guys are getting in on the action--Pete Wentz or Joel Madden anyone?

CORSAGES: ALTERNATIVE ADORNMENTS

This year for corsages, it's all about placement: Wrist corsages are taking a backseat to other alternatives. Rather than going traditional, teens are thinking outside the box and are wearing their corsages elsewhere, whether it's a single bloom (exotic or classic) in their hair, pinned to their waist, or fastened to their purse.

PROM THEMES: GLAMOUR GALORE

With Gossip Girl ruling the tube this year, swanky, glamour-driven themes are in with masquerade ball proms perfect for any Upper East Side prince/princess. Teens are going all out with tuxes and ball gowns for a night that's over-the-top extravagant. Don't forget the sultry mask!

MUSIC: TEENS RULE

With the soaring popularity of Chris Brown, Rihanna, and Paramore, teens are sticking to their own kind in terms of music, perhaps hoping for a little Kiss Kiss with their crush. Some of the biggest hits have come from the under-21 crowd, and teens are taking notice.

About PromSpot.com

PromSpot.com is the hottest one-stop prom-planning and problem-solving site for today's teens. Launched in February 2003 by The Knot Inc. (the company that reinvented the wedding media world), PromSpot.com is the most comprehensive online destination for promgoers on the Web, with top-notch style galleries of 750 prom dresses and 100 hairstyles (the two biggest things prom-bound teens search for on the Web), a suite of interactive prom planning tools, plus hundreds of articles on fashion, beauty, dating, and prom parenting.