BOOMj, Inc. Announces Launch of New Computer Marketplace as Part of BOOMj.com

Business Wire,  March 24, 2008  

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LAS VEGAS -- BOOMj, Inc. (OTCBB: BOMJ) (www.boomj.com), a leading Web-based niche social network and e-commerce site serving more than 78 million Baby Boomers and Generation Jonesers, announced the launch of its new computer category as part of its expanding BOOMj Store. Over 100,000 new computers and related products will now be available, with a selection that caters both to the home user and to small and medium-sized businesses.

"The BOOMj store is recognized for offering the best brand name items at everyday low prices," said Ben Clark, Managing Director of BOOMj.com, Inc. "Our expansion into the computer marketplace will give our customers access to the products they want from top-tier manufacturers such as Apple, Hewlett-Packard, Sony, Toshiba, Microsoft and grows our store selection to more than 1.5 million items."

BOOMj offers Internet users over the age of 35 focused content and breaking news in health, finance, politics, technology, entertainment and lifestyle integrated with social networking tools and e-commerce shopping. BOOMj membership is free and active members are provided with reward points redeemable as cash in the www.Boomj.com store. BOOMj's leadership team has experience in media, retailing and e-commerce and is at the forefront of establishing the premier destination for Baby Boomers and Generation Jones.

About BOOMj, Inc.[TM]

BOOMj, Inc.(TM) (OTCBB: BOMJ) is a leading niche portal with social networking and e-commerce serving Baby Boomers and Generation Jones. BOOMj integrates content, social networking e-commerce and advertising in health, finance, politics, technology, entertainment, travel and lifestyle. For more information regarding the company, please visit http://www.boomj.com.

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