This Databook is a Detailed Information Resource Covering All the Key Data Points on Wine in New Zealand

Business Wire, March 28, 2008

DUBLIN, Ireland -- Research and Markets (http://www.researchandmarkets.com/reports/c87088) has announced the addition of "Wine in New Zealand to 2011" to their offering.

This databook is a detailed information resource covering all the key data points on Wine in New Zealand. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2006 and full forecasts to 2011.

Scope

- Contains information on 3 categories: Fortified wine, Sparkling wine and Still wine.

- Provides market value, volume, expenditure and consumption data by market, segment and sub-segment.

- Includes company and brand share data by categories.

Highlights of this title

The market for Wine in New Zealand increased between 2001-2006, growing at an average annual rate of 5.5%.

The leading company in the market in 2006 was LVMH Moet Hennessy Louis Vuitton SA. The second-largest player was Piper Heidsieck with Bacardi Limited in third place.

Key reasons to purchase this title

- Discover the major quantitative trends affecting the Wine markets.

- Understand consumers consumption and expenditure patterns.

- Understand the future direction of the market with reliable historical data and full five year forecasting.

Contents:

Chapter 1 EXECUTIVE SUMMARY 2

Chapter 2 INTRODUCTION 6

What is this report about? 6

How to use this report 6

Market Definition 7

Chapter 3 MARKET OVERVIEW 18

Chapter 4 LEADING COMPANY PROFILES 33

LVMH Moet Hennessy Louis Vuitton SA 33

Bacardi Limited 35

Chapter 5 CATEGORY ANALYSIS - FORTIFIED WINE 37

Chapter 6 CATEGORY ANALYSIS - SPARKLING WINE 51

Chapter 7 CATEGORY ANALYSIS - STILL WINE 65

Chapter 8 COUNTRY COMPARISON 78

Chapter 9 NEW PRODUCT DEVELOPMENT 89

Chapter 10 NEW ZEALAND SOCIOECONOMIC PROFILE 93

Chapter 11 NEW ZEALAND MACROECONOMIC PROFILE 97

Macroeconomic Indicators 97

Chapter 12 RESEARCH METHODOLOGY 102

Chapter 13 APPENDIX 107

Future readings 107

How to contact experts in your industry 107

List of Figures

List of Tables

For more information visit http://www.researchandmarkets.com/reports/c87088

Source: Datamonitor