Arbitron Inc. to Present at Bear Stearns 21st Annual Media Conference

Business Wire, March 4, 2008

NEW YORK -- Arbitron Inc. (NYSE: ARB) announced that it will present at the Bear Stearns 21st Annual Media Conference, which will take place Sunday, March 9th through Wednesday, March 12th at The Breakers in Palm Beach, Florida.

Steve Morris, president and chief executive officer, and Sean Creamer, chief financial officer, will provide an overview of the business and financial highlights on March 11th at 1:40 p.m. ET.

This event will be available as a live, listen-only webcast. To access the live webcast of the event, visit the Company's website at www.arbitron.com and click on 'investors.' The presentation will also be archived for 30 days in the investor relations section of the Company's website: www.arbitron.com.

About Arbitron:

Arbitron Inc. (NYSE: ARB) is a media and marketing research firm serving radio broadcasters, cable companies, advertisers, advertising agencies and outdoor advertising companies in the United States. Arbitron's core businesses are measuring network and local market radio audiences across the United States; surveying the retail, media and product patterns of local market consumers; and providing application software used for analyzing media audience and marketing information data. The Company has also developed the Portable People Meter(TM) system, a new technology for media and marketing research.

Through its Scarborough Research joint venture with The Nielsen Company, Arbitron also provides media and marketing research services to the broadcast television, magazine, newspaper and online industries.

Arbitron's marketing and business units are supported by its research and technology organization, located in Columbia, Maryland. Arbitron's executive offices are located in New York City.

Portable People Meter(TM) is a mark of Arbitron Inc.