MySpace Unveils New Public Service Announcement, Partnerships and Web Site to Help Protect Users and Promote Online Safety

Business Wire, March 6, 2008

"Don't Stop the Dialogue" PSA Will Air on All Fox Broadcast and Cable Networks to Encourage a Healthy Online Safety Dialogue Between Parents and Teens

LOS ANGELES -- As part of its ongoing commitment to safety, MySpace today launched a new Internet safety public service announcement, partnerships with nonprofit organizations and web site to promote online safety awareness among parents, educators and teens.

"MySpace is stepping-up our safety education efforts," said Hemanshu Nigam, MySpace's chief security officer. "We believe that parents are the first line of defense when it comes to protecting teens in the offline and online worlds, and they should have as many educational resources as possible to safeguard their families."

Key components include, the launch of MySpace's new online safety PSA, partnerships with influential nonprofit organizations, and the development of a MySpace safety web site.

Partnerships:

MySpace joined with iKeepSafe to release a broadcast PSA geared at encouraging parents to talk with teens about their Internet use and help them to make smart decisions to be safe online. Parents are equipped with the know-how and ability to talk with their teens about appropriate and safe behavior, and now need to extend these conversations to online activities.

The "Don't Stop the Dialogue" PSA includes 10, 15 and 30 second video spots and was unveiled during a keynote address by Hemanshu Nigam at the California Cyber Safe Summit in Burbank, California. The PSA will air over the course of the next two months across Fox broadcast and cable networks and was produced by BIG FUEL.

MySpace has also teamed up with iKeepSafe to develop an interactive flash tutorial designed to help parents understand the Internet, social networking and MySpace. The tutorial covers topics such as, social networking 101, how to set-up a MySpace profile, searching and blogging. The tutorial will run on www.iKeepSafe.org and www.MySpace.com and will be distributed through a variety of educational mediums.

"Through this partnership and the development of these tools we are able to provide millions of parents, educators and teens with the necessary resources to create a healthy dialogue around Internet safety," said Marsali Hancock, President, IKeepSafe. "Education about online safety is critical to keeping our teens safe across the Internet."

MySpace has also partnered with Enough is Enough to develop an Internet Safety 101: Empowering Parents, program that is uniquely designed to reach parents through several different channels including, websites, partner programs, media campaigns, Internet safety seminars, training programs and multimedia resources.

MySpace Safety Web Site:

In addition, as part of ongoing efforts to keep MySpace.com updated with current Internet safety information MySpace has updated and revamped the site to provide all audiences with important safety resources. Accessible from the 'Safety Tips' link at the bottom of every MySpace page or at http://www.myspace.com/safety, the site was developed to help parents, educators, and teens learn about safe online behavior. The safety site's content is tailored for each audience to help them navigate online communities safely through practical and easy-to-use safety tips, software and expert resources, guides, and "how-to" videos.

MySpace is committed to the safety of all its users and consistently develops unique safety features and technologies on the site, engages in partnerships with safety organizations and law enforcement, and supports effective legislation that will help MySpace facilitate, build and continue the growth of online safety tools, education and research. The new features announced today are an extension of, and in addition to, previous initiatives and safety-focused tools. For additional information, please visit http://www.myspace.com/safety.> About MySpace

MySpace, a unit of Fox Interactive Media Inc., is the premier lifestyle portal for connecting with friends, discovering popular culture, and making a positive impact on the world. By integrating web profiles, blogs, instant messaging, e-mail, music streaming, music videos, photo galleries, classified listings, events, groups, college communities, and member forums, MySpace has created a connected community. As the first ranked web domain in terms of page views ((a)), MySpace is the most widely-used and highly regarded site of its kind and is committed to providing the highest quality member experience. MySpace will continue to innovate with new features that allow its members to express their creativity and share their lives, both online and off. MySpace's international network includes localized community sites in the United States, France, Germany, Australia, Ireland, Spain, Italy, Mexico, Switzerland, Austria, Canada, Netherlands, New Zealand, Japan, Sweden, Latin America, Denmark, Norway, Finland, Brazil and the United Kingdom. Fox Interactive Media is a division of News Corp. (NYSE:NWS) (NYSE:NWS.A) (ASX:NWS) (ASX:NWSLV).