Reality Digital to Showcase Brand-Focused Social Media Leadership at Four Upcoming Conferences

Business Wire, May 1, 2008

Founder and CEO to Discuss Social Networks and Broadband Platforms, Brand Personalization, Digital Asset Management, and Video Distribution

SAN FRANCISCO -- Reality Digital[TM], a leading provider of brand-focused social media solutions for businesses, today announced that Founder and CEO Cynthia Francis will be presenting at four key conferences in May, including: The New Media TasteMakers Summit, Digital Hollywood, Digital Asset Management & Marketing Operations Symposium, and Streaming Media East Conference & Exposition.

Francis co-founded Reality Digital, an on-demand platform that enables businesses to add cutting edge video sharing, social media and networking features, as well as business tools to their digital media initiatives. The company's flagship product, the Reality Digital Opus[TM] platform, applies a software-as-a-service (SaaS) delivery model that can be rapidly launched as either a brand new Web environment, or within an existing Web domain to allow users to upload, manage and share digital video, audio and images online. Reality Digital provides companies with the opportunity to establish a dialog and foster a more intimate relationship with their customers. The approach improves brand awareness, user loyalty, customer retention and site "stickiness," as well as positively affecting advertising revenues. Reality Digital customers include some of the leading players in media, publishing, and online entertainment, including MTV Networks, ITV Local and Lonely Planet.

As a pioneer in the field of online video management, Francis regularly speaks at tradeshows throughout the year, including the four upcoming May events:

* The New Media TasteMakers Summit - May 2 in San Francisco, CA

Francis will participate in a panel discussion on "Social Networks and Broadband Platforms" on Friday, May 2 at 3 p.m. Food, design and regional city sites are perfect examples of communities that benefit by adding rich media exchange environments as well as mobile capabilities, increased distribution of broadcast or professional content and live interactions such as chat, forums or events.

* Digital Hollywood - May 5 - 8 in Los Angeles, CA

Francis will participate in a panel on "All Video-All the Time: Next Generation in Media Technologies - Broadband and Mobile - Content & Advertising" on Thursday, May 8, at 11:05 a.m. Francis will be addressing the fact that as video reaches into all sectors of the media space -- content, the technology, the devices, the infrastructure -- the entire way that companies and groups, large and small approach their work will alter. The consumer is expecting to see all-video all the time and all companies, big and small, from an in-house corporate communications team to a giant magazine conglomerate; from a school newspaper to a TV network; are going to have to implement multi-platform video 24/7 if they wish to break through the noise and serve their customer base better.

* Digital Asset Management & Marketing Operations Symposium - May 12-13 in New York, NY

Francis will lead a presentation on "Social Media and User-Generated Content: Extending the Value of Digital Asset Management and Enterprise Content Management" on Tuesday, May 13, at 9:40 a.m. Francis will explore the technical and legal challenges as well as the overall value of solutions that leverage a company's media assets and enable them to thrive by applying context and community. In addition, she will be moderating a panel on "Inviting the Public to Play with Your Brand: A Panel Discussion" on Tuesday, May 13, at 11 a.m.

* Streaming Media East Conference & Exposition - May 20-21 in New York, NY

Francis will participate in a panel discussion on "Evaluating and Choosing the Right Methods of Video Delivery" on Wednesday, May 21, at 3:15 p.m. Attendees will learn the various methodologies for content distribution, as well as the pros and cons of each type. Speakers will also discuss which methodologies apply best to which platforms and geographic locations based on type of content, length and format of video, and target audiences. Panelists will also provide guidelines and formulas for determining the best single and/or hybrid solution for online video distribution needs.

About Reality Digital

Reality Digital (www.realitydigital.com) is a Software-as-a-Service (SaaS) platform that enables businesses to enhance their Web presence through the implementation of social media and video collaboration tools. Reality Digital customers include some of the leading players in media, publishing, and online entertainment, including MTV Networks, ITV Local and Lonely Planet. Comprised of an executive team with over 15 years of experience in creating innovative video technologies for Fortune 500 companies, Reality Digital continues to leverage its knowledge and expertise in the social media space by allowing businesses to build and maintain a constant dialogue with their customers. For more information, visit www.realitydigital.com.