Comcast Media Center to Announce Centralized Platform for Supporting Advanced Interactive Applications

Business Wire, May 13, 2008

Exhibitor Booth 1629. Press kit materials are available online at: http://virtualpressoffice.com/kit/ComcastMediaCenter

DENVER -- In conjunction with the tru2way[TM] developers conference at the National Cable Show, Comcast Media Center (CMC - booth 1629) is launching a centralized platform to support advanced interactive application developers and facilitate the launch of their interactive services on cable systems serving small to mid-size markets. The CMC and Vidiom, a leader in interactive applications development, will also be making a joint announcement concerning the new service.

Additionally, in conjunction with the CAB Conference, the CMC will provide the latest news concerning its Ad Distribution Network, a web portal used by cable systems across the country for downloading spot commercials.

About Comcast Media Center

Denver-based Comcast Media Center (CMC), a business unit of Comcast Cable, provides centralized content management and distribution solutions for cable system operators and members of the content community, including television programming networks, independent producers and advertisers "All From The Center." CMC's multiplatform content distribution services include its HITS Quantum HD and SD all-digital platform of linear digital video and audio services, which serves over 400 cable MSO affiliates who operate more than 2,000 local cable system headends; a video on demand (VOD) platform that manages and distributes over 8,000 VOD assets each month; and an Advertising Distribution Network (ADN), a web portal for centrally managing advertising and promotional spots that has 1,100 users at cable MSO, division and system locations. The CMC also provides a full spectrum of content production, management and distribution services, including channel origination, transcoding, hosting, storage and IP multicasting, for traditional and new media platforms. More information is available at http://www.comcastmediacenter.com.