Disney, Chase Renew Multi-Year Credit Card Agreement, to Continue Tradition of Rewards Magic

Business Wire, May 28, 2008

BURBANK, Calif. & WILMINGTON, Del. -- Disney Credit Card Services, Inc., a wholly owned subsidiary of The Walt Disney Company (NYSE:DIS) and Chase Card Services, a division of JPMorgan Chase & Co. (NYSE:JPM), will continue their successful card alliance, renewing their co-brand card agreement for the Disney Rewards([R]) Visa([R]) Card from Chase.

The Disney Rewards Visa Card is one of the fastest growing rewards cards for families, with over 2 million Cardmembers joining since its launch in 2003. In addition to receiving Disney Rewards on everyday card purchases, Cardmembers receive special savings and benefits, making the Disney Rewards Visa Card the all-access pass to Disney.

"With rewards redeemable for most everything Disney, magical card designs and benefits like a Cardmember-exclusive Character Meet 'N' Greet at Walt Disney World[R] Resort and Disneyland[R] Resort, the Disney Rewards Visa Card from Chase is a great way for cardmembers to take advantage of experiences that only Disney can deliver," said Disney's Senior Vice President Jenny Cohen. "Disney is thrilled to continue the tradition of rewards magic with Chase."

This year marks the fifth anniversary that Chase and Disney have offered consumers the Disney Rewards Visa Card. The renewed, multi-year agreement will bring new offerings from Chase.

"Chase is pleased to renew our relationship with Disney, whose reputation for customer service and creativity is unparalleled," said Sisy Vicente, General Manager, Chase Card Services. "The Disney Rewards Visa Card from Chase will continue to offer cardmembers competitive interest rates and superior benefits, while also providing the unique rewards and experiences Disney Cardmembers desire."

A Tradition of Magical Rewards

The Disney Rewards Visa Card provides unparalleled flexibility with global Visa acceptance, no annual fee, and countless "Disney" opportunities to redeem rewards. Cardmembers earn Disney Dream Reward Dollars([R]) on everyday card purchases, which can be redeemed for most everything Disney - from Resort stays and Theme Park tickets to Disney DVDs, toys and movie tickets at participating theaters. Cardmembers can begin redeeming with just 20 Disney Dream Reward Dollars, a low threshold compared to other rewards cards, and can combine Disney Rewards with other special Disney offers and discounts.

Additionally, the Disney Rewards Visa Card from Chase offers the following features:

* No annual rewards cap, no annual fee and a competitive interest rate.

* Seven enchanting card designs.

* Special Theme Park benefits at both the Disneyland([R]) Resort and the Walt Disney World([R]) Resort.

* Special financing on select Walt Disney Travel Company vacation packages and all Disney Cruise Line([R]) and Adventures by Disney vacations booked directly with Disney or a travel agent.

The Disney Rewards Visa Card also offers cardmembers purchase protection, travel insurance, and zero liability on fraudulent card use.

About The Walt Disney Company

The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise with four business segments: media networks, parks and resorts, studio entertainment and consumer products. Disney is a Dow 30 company, had annual revenues of over $35.5 billion in its last fiscal year, and an equity market capitalization of around $63 billion as of May 27, 2008.

About JPMorgan Chase & Co.

JPMorgan Chase & Co. (NYSE:JPM) is a leading global financial services firm with assets of $1.6 trillion and operations in more than 60 countries. The company has more than 154 million credit cards issued. Under the Chase and JPMorgan brands, the firm serves millions of consumers and businesses in the United States and many of the world's most prominent corporate, institutional and government clients. Information about the firm is available at www.jpmorganchase.com.

**Disneyland Resort and Walt Disney World Resort benefits for Disney's Visa([R]) Cardmembers are subject to restrictions and change without notice. Valid theme park admission is required to take advantage of some benefits. Visit www.disneyrewards.com for more details.